Research: 80%+ Smart TVs Internet-connected
Findings from analyst firm Parks Associates reveal that consumers are steadily adding connected entertainment devices to their households and using their smart features—83 per cent of Smart TV owners connect…
IHS: Q3 surge for larger screen TVs
Although overall TV shipments in the third quarter of 2018 were flat compared to the previous year, the average TV unit-shipment screen size increased more than any previous quarter in…
Analyst: SVoD sports ‘could work’
A Netflix-style SVoD platform for live sports can exist, but faces high hurdles, according to analysis from GlobalData. Live sports are an essential part of any pay-TV package, and are…
Fury-Wilder: Nearly 10m illegal views
Data from digital piracy data analysis specialist MUSO reveals that, throughout the weekend’s boxing match between Deontay Wilder and Tyson Fury, the fight drew a piracy audience of 9.98 million…
Report: Personal and targeted comms driving ad growth
Online video and paid search are driving the growth in global adspend, as advertisers focus on personalised and targeted communications, according to RoI firm Zenith’s Advertising Expenditure Forecasts. With advertisers…
Study: Americans still prefer TV news
Americans continue to prefer watching the news rather than reading or listening to it, and their viewing loyalties have yet to migrate fully to the web. Instead, the majority of…
Spain TV viewing: 75% DTT, 25% pay-TV
Seventy-five per cent of Spaniards watch TV through FTA DTT, 25.2 per cent via a pay-TV platform. The November figures from the consultancy firm Barlovento Comunicación confirm that DTT is…
Analyst: Standalone VR headsets to reinvigorate market
The challenges facing makers of head-worn virtual and augmented reality devices is underlined in the latest forecast from technology analyst firm CCS Insight. Despite early enthusiasm and a continued expectation…
Forecast: $19bn media investment
GroupM, WPP’s media investment group, has updated its 2018 and 2019 ad investment forecasts. GroupM slightly downgraded 2018 growth expectations from 4.5 per cent to 4.3 per cent. 2019 growth…
Survey: Australians’ increasing mobile usage
Australians are holding onto their mobile phones for longer, using more data, watching more TV ‘in the hand’, and are, increasingly, being influenced by digital giants such as Google, Amazon…