Analyst: Cellcos to generate 170m SVoD subs
Smartphone gross SVoD subscriptions for 138 countries will double between 2019 and 2025 to 170 million, according to the Smartphone SVoD Forecasts report from analyst firm Digital TV Research. The…
Study: DC content draws big for StarzPlay in GCC
StarzPlay, the SVoD service, is the first choice for sci-fi fans with the DC universe reigning popular among viewers. A recent viewership analysis by StarzPlay revealed that 42 per cent…
Research: US lockdown easing hits SVoD numbers
The surge in users of SVoD services during the stay-at-home period was not always sustained once people were allowed to move around more freely, according to new research from analyst…
Report: FTA DTH take-up increases in Sub-Saharan Africa
Along the line of well-established actors such as Freeview in the UK, DTH free-to-air bouquets are spreading around sub-Saharan Africa, reports Dataxis. These offers, which bundle free channels into identifiable…
Research: Adoption of stand-alone broadband up 42% in US
Consumer research from Parks Associates finds the market for broadband service is steady overall, showing high adoption rates and rising ARPUs, with the adoption rate for stand-alone Internet service rising…
Research: Pandemic drives spike in US OTT engagement
The OTT landscape in 2020 is rapidly changing as a result of the growth of OTT services, content and devices, as well as the effect of the Covid-19 pandemic on…
Channel 4: “Branded entertainment boosts brand perceptions”
According to a Channel 4 study, branded entertainment significantly increased brand engagement and drove positive viewer perceptions – transferring the positive emotions created by an entertaining programme to the brand…
Study: 54% US homes own smart TV
According to market research and consulting company Parks Associates, more than 50 per cent of US broadband households own at least one smart TV, making the smart TV the primary…
Report: Satellite TV grows in Ghana, Nigeria
Viewers in Ghana and Nigeria are growing increasingly fond of satellite DTH availability. A study from SES, part of their annual Satellite Monitor survey, reveals a steady increase in the…
Netflix sees 60% surge in Twitter influencer discussions
Netflix is one of the few fortunate companies, which has a service that is more meaningful to people who are forced to stay at home due to the Covid-19 pandemic.…
BBC’s Salisbury Poisonings biggest new drama since 2018
The first episode of The Salisbury Poisonings received a seven-day consolidated figure of 10 million viewers (43.7 per cent share), making it the biggest new drama across all channels since…
Forecast: Global TV advertising to decline 17.6% in 2020
The global mid-year forecast from media investment company GroupM shows declines in consumer and advertising spend across the board. Covid-19 sharply transformed the global advertising economy from a 6.2 per…
Data: Pandemic drives 24% rise in TV consumption
According to data from digital TV integrated software solutions provider Mirada, there has been an unprecedented rise in worldwide TV content consumption since the beginning of the Covid-19 lockdown. Mirada’s…
Survey: 25% piracy device users have malware problem
Americans using illegal piracy devices are much more likely to bring malware and hackers into the home, a Digital Citizens Alliance survey of 1,512 US has consumers found. In the…
Ofcom: Social video app usage surges in lockdown
UK adults spent a quarter of their waking day online during lockdown – a record high – according to research from Ofcom. During April, adults spent an average of four…