Hub’s Conquering Content study has measured subscription likelihood for four upcoming TV streaming services: Disney+ and Apple TV+ (both launching November), HBO Max and NBC’s Peacock (both slated for 2020). Highlights from the study: 1) Consumers are more likely to have heard of Disney+ than the other upcoming services.
The average consumer now spends an estimated 30.73 hours per week on digital entertainment, reports MIDiA Research, an analysis, data and research company. This works out to approximately 4.5 hours per day. Allocating eight hours of work and seven hours of sleep, consumers then have about 4.5 hours per day left to do things like […]
UK adspend rose 5.8 per cent year-on-year to reach £6 billion (€6.9bn) in Q2 2019, marking UK advertising’s 24th consecutive quarter of market growth. Adspend over the first six months of 2019 was 5.2 per cent higher than a year earlier, at £12 billion. These figures are contained within the Advertising Association/WARC Expenditure Report. The […]
The Spanish video entertainment market is continuing to show impressive growth overall, with consumer spend set to exceed €3 billion in 2019 for the first time, helped by an improving economic environment as well as rapid modernisation of digital infrastructure. Growth is primarily bring driven by subscription uptake across both pay-TV and SVoD services, whilst […]
Despite early stage virtual reality market and augmented reality market valuations softening in a transitional period, total global AR/VR start-up valuations are now at $45 billion (€40.5bn) globally (over $67 billion including non-pure play AR/VR start-ups discussed below). More than $8 billion of this figure has been returned to investors through M&A already, with the […]
Technology spending during the 2019 holiday season (October-December) is projected to reach $97.1 billion (€87.6bn) in revenue in the US – on par with last year’s actual spending – according to the Consumer Technology Association (CTA). CTA’s 26th Annual Consumer Technology Holiday Purchase Patterns Study says 186 million US adults (74 per cent) plan to purchase a […]
Anxiety and excitement over Game of Thrones and the fate of its characters is the most common TV-related cause of sleeplessness in the UK, according to Twitter research. Analysis of over 30,000 insomnia-related tweets and posts by bed retailer Happy Beds found that Game of Thrones was one of the most common sources of lost […]
The latest Pact UK TV Exports Report shows that TV exports reached a record high of £1.4 billion (€1.62bn) in 2018/9, an increase of 7 per cent on 2017/18. The report’s publication coincides with an industry roundtable at independent producer trade body Pact’s Leeds office attended by Liz Truss, Secretary of State for International Trade, […]
Research by Ampere Analysis reveals that the growth of streaming services has intensified competition across the TV landscape driving an upsurge in content spend. Ampere found that global spend on TV, film and sports content expanded from $100 billion (€89.91bn) to $165 billion between 2008 and 2018 – a 65 per cent increase. Nearly $50 […]
Analysts at investment bank Berenberg suggest that there’s “continued weakness in the German economy”. “We have now had several warnings from Axel Springer, New Work is growing more slowly, and ProSiebenSat.1’s management has also indicated that the advertising market is being negatively affected by the poor economic climate in Germany, even if the consumer has […]