Advanced Television

Social Media

beIN Sport tops Nielsen SocialGuide chart

beIN Sport, the international sports network, posted the top rated US programme in Nielsen SocialGuide’s Twitter TV Rankings based on Total Tweets for October 26th 2013. beIN SPORT captured the top spot with El Clásico, the football match pitting bitter rivals Barcelona and Real Madrid. In a weekend filled with top sports events, it was […]

October 30, 2013

Civolution’s SyncNow syncs Showpal

Axonista, a provider of social TV and second screen technology and Civolution, a provider of technology and solutions for identifying, managing and monetising content, have launched ShowPal, an app developed with TV3, Ireland’s largest commercial television broadcaster. The app provides TV3 viewers with a single route to second screen interactivity for a wide variety of […]

October 28, 2013

Optimal, Civolution sync TV and Facebook ads

Civolution and Optimal, Inc., the leading social advertising and analytics platform and maker of Open Signals, announced a partnership allowing brands and agencies to buy Facebook ads in complete synchronisation with TV commercials. Optimal and Civolution worked together on the first campaign using this product for a client’s upcoming entertainment launch. “We were blown away […]

October 23, 2013

Sky Sports takes Champions League to Twitter

Grabyo, the real-time TV clip-sharing platform, is helping Sky Sports to promote its coverage of the UEFA Champions League by sharing clips of live games – as well as other clips from Sky Sports News – to social and digital channels. The clips will be promoted by NOW TV, Sky’s OTT service, who will be using Grabyo Studio combined with Twitter’s […]

October 22, 2013

Posting, watching videos online fast-growing trend

A national survey conducted in July 2013 and reported by the Pew Research Center shows the percentage of American adult Internet users who upload or post videos online has more than doubled in the past four years, from 14 per cent in 2009 to 31 per cent today. This figure includes online adults who do […]

October 16, 2013

Social TV tie-up for Comcast, NBCU and Twitter

Reinforcing the growing acceptance of the power of social media in driving people towards TV viewing, Comcast,  NBCUniversal and Twitter have formed a strategic partnership to connect more directly the millions of Twitter users with TV viewing. In the first step of the partnership, Comcast engineers created a new feature called ‘See It’ that will […]

October 9, 2013

Nielsen: Twitter TV ratings official launch

Nielsen has officially launched its Nielsen Twitter TV Ratings, which it describes as the first measure of the total activity and reach of TV-related conversation on Twitter. Nielsen Twitter TV Ratings measure the number of people tweeting about TV shows as well as the much larger ‘audience’ of people who actually view those Tweets. “We […]

October 7, 2013

Facebook shares weekly TV data

Facebook is to start sharing weekly data reports with ABC, NBC, Fox and CBS, the  WSJ reports. The data will include how many likes, comments and shares TV episodes get on the social network. They will also include some data from private posts. The move is seen in part as an attempt to compete with […]

September 30, 2013

UK spends double time watching TV over social networking

TV still rules the living room when it comes to how we spend our time, according to a survey carried out on behalf of Panasonic. Brits spend nearly twice as much time watching TV as we do on social networking websites. The average Brit spends about 2.5 hours (156 minutes) watching television per day, while […]

September 26, 2013

Twitter signs NFL deal

The NFL has struck a deal with Twitter to make American football highlights and other content available on the social-media service, the latest big partnership aimed at capitalising on the intersection of tweeting and TV. The NFL will have a team dedicated to producing “programming” for Twitter users seven days a week, including in-game highlights […]

September 26, 2013