Advanced Television

coronation street

Analysis: Entertainment sector will hot up in 2021

The media and entertainment industry has been the lead player in its own disaster movie with both heroes and victims as the Covid pandemic was felt across the globe. But it will bounce back stronger than before, says accountants Mercer & Hole. Mercer & Hole points to four areas to watch in 2021. Fierce bidding […]

December 21, 2020

Argos sponsors Coronation Street

Argos is to become the brand new headline sponsor for ITV soap Coronation Street – only the fourth in the show’s 60 year history. The campaign, facilitated by Omnicom Media Group’s PHD and Drum, will be a fully-integrated partnership including broadcast, hub, product placement and extensive off-air activation. News of the partnership was confirmed by […]

December 11, 2020

Coronation Street & Emmerdale returning to ITV

Coronation Street will return to ITV with six episodes a week from September 14th in the run up to the soap opera’s 60th anniversary. Viewers will once more be able to catch up with all the drama in a double bill of episodes on Mondays, Wednesdays and Fridays. Producer Iain MacLeod said: “The amount of […]

September 4, 2020

ITV revenues plummet in challenging times

UK commercial broadcaster ITV has published its Interim results for the period ending June 30th 2020. Revenues slumped by 17 per cent to £1.21 billion (€1.02bn) largely caused by a lack of demand for advertising bought about by the pandemic. Carolyn McCall, ITV Chief Executive, said: “This has been one of the most challenging times […]

August 6, 2020

Virgin: ‘Leap in UK viewing under lockdown’

UK multiplay operator Virgin Media has revealed how Covid-19 has shifted the nation’s TV viewing habits. In the early stages of lockdown, Virgin Media saw a 10 per cent increase in customers watching TV compared to pre-lockdown, with every customer watching an extra 41 minutes per day on average. Saturday March 28th was the busiest […]

July 3, 2020

ITV Hub to “supersize” this summer

The ITV Hub has said it will “supersize” its content offering this summer, offering audiences “the biggest dramas, documentaries and reality TV of 2020”. In drama, viewers will have another opportunity to binge scripted commissions White House Farm, Quiz and Flesh and Blood, as well as the most recent series of Liar and Bancroft. Meanwhile, […]

June 24, 2020

ITV’s Coronation Street resumes filming

Coronation Street’s cast and crew have returned to work after an enforced production break due to the coronavirus pandemic. The production team for ITV’s flagship soap opera have commenced a health and safety induction to familiarise themselves with the new protocols that are now in place throughout the studios and on the Coronation Street set. […]

June 1, 2020