Mega Movie Week has returned in Germany with a huge selection of top titles to download and keep at reduced prices for one week only. The campaign will drive digital growth by targeting those new to digital transaction, encouraging them to begin to build their collections, as well as encouraging current customers to increase their […]

Trade bodies the Digital Entertainment Group International (DEGI), and the Syndicat de l’Edition Vidéo Numérique (SEVN) have confirmed the return of ‘Les VODays’, a category-wide week-long campaign to engage with the ever-growing French digital transactional market. French film fans will be offered a selection of new and popular films at promotional prices from Universal Pictures […]

A report, The Evolution of Home Entertainment Report 2020 – 2025, from trade bodies the British Association for Screen Entertainment (BASE) and DEGI: Digital Entertainment Group International, predicts UK category growth of £5.5 billion (€6.3bn) by 2025, a rise of 114 per cent on the pre-pandemic predictions as well as forecast transactional cumulative consumer spend […]

The Digital Entertainment Group International (DEGI) has announced that BBC Studios, Sony Pictures Entertainment and The Walt Disney Company, EMEA have become DEGI members, with immediate effect. They join existing members Google, Lionsgate, Paramount Pictures, Universal Pictures & Warner Bros Pictures, in what promises to be another exciting year of growth and transformation for the […]

Industry trade body The Digital Entertainment Group International (DEGI) has confirmed a new line-up for its Board of Directors, with Joe Braman, VP, International Account Management at NBCUniversal and Ruth Sharp, VP and Head of Digital Distribution, Warner Media UK and Ireland both joining as Co-Chairs, effective immediately. The DEGI exists to support and enhance […]

Industry trade bodies the British Association for Screen Entertainment (BASE) and Digital Entertainment Group International (DEGI) have launched what they say is the biggest ever cross-category marketing campaign with Unforgettable Entertainment, driving engagement from new, lapsed and existing digital transactional customers. Building on the success of the BASE/DEGI New Release-focused Mega Movie Week campaigns of […]