Disney+ has passed 100 million US subs. The gamble of going direct, cutting out the service provider middlemen, has paid off. Among its objectives now must be to make inroads internationally into the lead held by Netflix, the pioneer of D2C. The weapons in this war of attrition are: pricing, marketing and content. Disney doesn’t […]
HBO Max has reached a 4.9 per cent penetration rate in Spain since launching in October, becoming the third most widely watched SVoD service in the country, according to Smartme Analytics cited by online publication Marketing Digital. HBO Max has tripled the number of subscribers that HBO España (the service it effectively replaces) had in […]
The Broadcasters Audience Research Board (BARB), an organisation that compiles audience measurement and television ratings in the UK, has announced that it will soon introduce viewing figures for SVoD and video-sharing platforms into its daily reporting to the TV and advertising industry. In a statement, BARB said: “From November 29th, we will complete a once-in-a-generation […]
Ron’s Gone Wrong – the hit animated movie from 20th Century Studios and Locksmith Animation – will join the streaming libraries of both Disney+ and HBO Max on December 15th. The movie, which debuted in cinemas on October 15th, will also be available on Blu-ray and at all digital stores such as Apple TV, Prime […]
Kantar believes the video streaming subscription model is losing its power to drive long-term growth. The prediction is part of its latest Media Trends report. Kantar forecasts that the fight for audience numbers will drive a further diversification of business models in 2022, with a sole subscription offer becoming scarce. This will also be informed […]
Sir Paul McCartney was joined by friends and family, including Mary McCartney, Dhani Harrison, Zak, Lee and Jay Starkey at London’s Cineworld Leicester Square, for an exclusive 100 minute preview of Peter Jackson’s new docuseries The Beatles: Get Back. Numerous music stars were in attendance to watch a special preview of the three-part docuseries, including Noel Gallagher, […]
The Walt Disney Company in EMEA has marked Disney+ Day by confirming more titles launching on the streaming plaform this year and next; and unveiling new EMEA Original commissions. As previously announced, subscribers can immediately stream 17 content premieres on Disney+, including the new original drama series Dopesick starring Michael Keaton, Marvel Studios’ Shang-Chi and […]
Marvel fans will be able to stream some of their favourite titles in IMAX’s Expanded Aspect Ratio at home for the first time with IMAX Enhanced on Disney+, launching on November 12th as part of Disney’s company-wide Disney+ Day global celebration. The new collaboration was announced by The Walt Disney Company, IMAX Corporation and DTS, […]
Ahead of Disney+ Day on November 12th, The Walt Disney Company has announced company-wide promotions and additional content premiering to kick off the celebration. To thank fans for their support over the past two years, Disney+ subscribers can enjoy special benefits including additional time at Disney Parks around the world, shopDisney deals, access to fan-favourite […]
An average of 23.1 million Italians watched free-to-air TV in the 20:30 to 22:30 time slot during October 2021, a drop of 2.5 million on the same month last year. This means that less than 40 per cent of the total population were watching free-to-air TV in prime time, the lowest figure in 18 years, […]