Advanced Television

I’m a Celebrity

ITV, John Lewis & Partners expand I’m A Celebrity campaign

Following the launch of a bespoke I’m A Celebrity…Get Me Out Of Here! experience in Fortnite Creative, ITV and John Lewis & Partners today unveil further details of the integrated commercial partnership, planned by MG OMD, bringing the retailer’s Christmas story ‘Unexpected Guest’ dramatically to life via a synchronised cross-media event taking place in Fortnite […]

December 7, 2021

ITV launches I’m A Celebrity in Fortnite with John Lewis

As part of the new series of I’m A Celebrity… Get Me Out Of Here!, ITV is launching the show into the Metaverse, with a bespoke I’m A Celebrity experience in Fortnite Creative. The iconic Castle set has been recreated allowing players to take on their very own Castle Coin Challenges and camp trials throughout […]

November 23, 2021

Jain named ITV Studios UK Director of Unscripted

Angela Jain has been named ITV Studios’ first Director of Unscripted in the UK. ITV Studios says the newly created role reflects the growth of its unscripted content over the past five years, which now houses 11 non scripted labels. Between them, the labels are responsible for the creation and production of a number of […]

November 17, 2021

I’m a Celebrity returns to Romania

ITV Studios’ popular format I’m A Celebrity…Get Me Out Of Here! is returning to Romania after an absence of seven years. Commissioned by Pro TV, the show is expected to air in 2022. “We are very happy to see I’m A Celebrity… Get Me Out Of Here! returning to Romania 7 years after we produced […]

August 25, 2021

I’m A Celebrity returns to Wales

ITV has announced that the forthcoming 21st series of I’m A Celebrity…Get Me Out of Here! will return to the historic Gwrych Castle, Abergele in North Wales. The show, produced by Lifted Entertainment, part of ITV Studios, will be hosted by Ant & Dec and broadcast live every night from the ruined castle, as a […]

August 2, 2021

UK creatives call for transparent PSB discussions

Some 120 public figures, including many from the UK film and TV industries, have written an open letter to Oliver Dowden, Secretary of State for Digital, Culture, Media and Sport, complaining that a government panel on the future of public service broadcasting meets in secret, with no undertaking to publish its final report. In the […]

May 21, 2021By Colin Mann

Analysis: Entertainment sector will hot up in 2021

The media and entertainment industry has been the lead player in its own disaster movie with both heroes and victims as the Covid pandemic was felt across the globe. But it will bounce back stronger than before, says accountants Mercer & Hole. Mercer & Hole points to four areas to watch in 2021. Fierce bidding […]

December 21, 2020

ITV: 10.7m watch I’m a Celebrity final

The final of I’m a Celebrity…Get Me Out of Here! was watched by a peak of 10.7 million viewers on ITV on December 4th as Giovanna Fletcher was crowned Queen of the Castle. An average audience of 9.7 million [45 per cent of TV viewers] watched the show, presented live from Gwrych Castle in Wales, […]

December 7, 2020

I’m A Celebrity relocates to Wales

ITV has announced that the 20th series of I’m A Celebrity…Get Me Out of Here! will be filmed at the historic Gwrych Castle, Abergele in North Wales. Gwrych Castle is nestled in a tree-lined hillside overlooking the Irish Sea. The ruined castle with its sprawling design and turrets is spread across 250 acres of gardens […]

August 28, 2020