Advanced Television

ITV Hub

Freeview extends Vestel deal

Freeview has renewed its contract with Vestel, the biggest manufacturer of TV sets in Europe, for a further five years. The deal means that the Freeview Play service will have prominence on all new Vestel manufactured TV sets. As well as being Europe’s largest set manufacturer, Vestel is a market leader in the UK, producing […]

November 10, 2020

ITV Hub launching reality spin-offs

The ITV Hub is to launch two new spin off shows which premiere on the platform, offering audiences a wealth of bonus content around two of ITV’s most popular entertainment shows, I’m A Celebrity…Get Me Out Of Here and The Masked Singer. I’m A Celebrity…The Daily Drop is a new companion show for I’m A Celebrity…Get Me Out […]

October 23, 2020

ITV restructure reflects changing viewing habits

UK commercial PSB ITV is to restructure its broadcast business in a move it says will better reflect and serve changing viewing habits. ITV will establish a new Media and Entertainment Division with two new business units – Broadcast and On-Demand. The Broadcast business will continue to deliver ITV’s USP of mass simultaneous reach. ITV’s […]

October 20, 2020

ITV ups AVoD spend

ITV CEO Carolyn McCall has told the RTS digital conference that it will start to commission original programming for its AVoD platform ITV Hub, and has talked up co-production opportunities for its joint venture streamer BritBox. McCall said ITV had “invested a lot in Hub” and added that 80 per cent of 16-34s in the […]

October 14, 2020

ITV launches Planet V ad platform

ITV’s premium advanced advertising platform, Planet V,  has gone live. After almost 50,000 hours of development work customising and configuring this unique advertising proposition, ITV says Planet V will allow both advertisers and agencies control over the planning, purchasing and reporting of their campaigns across the ITV Hub. Deployed as a wholly self service solution, […]

October 5, 2020

ITV Hub adding EarlyBe

The ITV Hub has unveiled EarlyBe, an exclusive first chance to watch new episodes of ITVBe’s most popular reality shows. Starting on September 3rd, the Hub will debut the first episode from the new series of Sam & Billie: The Mummy Diaries on the platform the morning before broadcasting on ITVBe. The ITV Hub will […]

August 20, 2020

ITV Hub revisits 2003 Rugby World Cup

ITV Hub will revisit another vintage sporting year, delving into its archive to bring viewers the Rugby World Cup 2003 Revisited. Complete coverage of the fifth Rugby World Cup will play out exclusively across ITV Hub from July 20th, with all England matches also playing out on ITV4. Audiences can relive all the euphoria from […]

July 8, 2020

ITV Hub to “supersize” this summer

The ITV Hub has said it will “supersize” its content offering this summer, offering audiences “the biggest dramas, documentaries and reality TV of 2020”. In drama, viewers will have another opportunity to binge scripted commissions White House Farm, Quiz and Flesh and Blood, as well as the most recent series of Liar and Bancroft. Meanwhile, […]

June 24, 2020