Advanced Television

Maria Rua Aguete

Forecast: FAST channel revenues at $12bn in 2027

Free ad-supported streaming TV (FAST) channel revenue grew almost 20 times between 2019 and 2022, and is set to triple between 2022 and 2027 to reach $12 billion (€11.9bn) according to research from analyst firm Omdia. FAST channels are increasing rapidly with more than 1,500 channels already available in the US, according to Omdia. “The […]

January 25, 2023By Colin Mann

Research: TikTok increasingly popular viewing app

Findings from technology research and advisory group Omdia show that TikTok has leapfrogged Netflix to become the second most popular service in the US, with only YouTube retaining the crown for under-35s viewing. The service remains heavily skewed by age and occupies sixth place for above 35 years old. The results from Omdia’s latest consumer […]

October 18, 2022Nick Snow @ MIPCOM

Forecast: Online ad revenue to surpass SVoD

In the next five years, online advertising revenues will almost double from $190 billion (€194bn) in 2022 to $362 billion in 2027 according to findings from technology research and advisory group Omdia. “Netflix is expected to generate just under a quarter of its revenue from advertising by 2027 in the US,” advises Maria Rua Aguete, […]

September 30, 2022By Colin Mann

Omdia: UK SVoD growth despite squeeze

Reporting on the most up-to-date pay-TV and OTT research at the Connected TV World Summit in London, Omdia Senior Director Maria Rua Aguete told delegates that the number of people paying for video services in the UK had “increased 11 per cent over the last year and quarter on quarter since April 2021.” According to […]

May 24, 2022Colin Mann @ Connected TV World Summit

Forecast: 1.3bn 5G connections by YE22

According to research firm Omdia, 540 million 5G connections were reached at the end of 2021 and will pass 1.3 billion in 2022. 5G will account for almost 60 per cent of global mobile service revenues in 2026, coming from 40 per cent of subscriptions by volume. Omdia expects more 5G subscriptions to be added […]

May 9, 2022

Research: Consumers remain sceptical on 8K

8K is failing to appeal to consumers, Omdia’s Senior Director, Media and Entertainment Maria Rua Aguete has said at a session on the reality of UHD deployments at the 2022 NAB Show. According to Omdia, shipments of 8K TVs accounted for just 0.15 per cent of all TV shipments in 2021. This translated to a […]

April 28, 2022

Analysis: 10% decline in US AVoD user base

While pay-TV is largely stable, and SVoD continues to grow, OMDIA’S latest consumer survey (April 2021) suggests that a significant number of users are eschewing AVoD and instead increasingly consuming content via paid alternatives. The launch of Studio AVoD service will draw viewers away from BVoD, reducing the overall number of services that a consumer […]

June 15, 2021By Colin Mann

Analysis: First 2 weeks drive top movie revenues

In 2019, the top-10 US movies earned 69.2 per cent of their total box office gross revenue in the first two weeks of release, according to the latest report – Movie Windows – Adapting for the Future – from consultancy firm Omdia. This compares to 63.1 per cent for the films ranked between 41 and […]

December 21, 2020

Forecast: SVoDs set for challenging 2021

Households living under lockdown have binged content like never before, driving significant uptake of both incumbent and newly-launched SVoD services. But having already exhausted the pool of new households to sell to, SVoD services must brace themselves for a much slower 2021, advises Maria Rua Aguete, Senior Director, Media and Entertainment at analyst firm Omdia, […]

December 14, 2020By Colin Mann

Report: Box office takes $32bn revenue hit

The global cinema industry is set to lose $32 billion (€26.4bn) in 2020 as a result of the Covid-19 pandemic a 71.5 per cent reduction in box office revenue compared to 2019, according to Omdia’s latest Movie Windows: Adapting for the future report. Box office revenue has dipped below $13 billion for the first time […]

December 11, 2020