As it continues its asset disposal, AT&T has agreed to sell its global programmatic advertising marketplace, Xandr, to Microsoft. The agreement builds on a decade-long relationship between Xandr, including its predecessor companies, and Microsoft for delivering global digital media solutions for advertisers. As the digital landscape evolves in a post-cookie world, Microsoft, with Xandr, says […]
Sky Media has partnered with Xbox, giving Sky Sports’ viewers the inside scoop on Halo Infinite – Xbox’s latest addition to the iconic gaming franchise. The first episode of a two-part branded content series is available now on Sky Sports’ social platforms, where West Ham United’s Michail Antonio and Crystal Palace’s Wilfried Zaha go up […]
As TV investments surpass pre-pandemic levels around the world, international data shows how both direct-to-consumer (DTC) brands and online giants are increasingly embracing TV to get their message across. The Global TV Group, the grouping of TV companies and sales houses’ trade bodies in Europe, the US, Canada, Australia and Latin America, has released a […]
Drilling down into Microsoft’s record results (overall net income of $20.5 billion, up 48 per cent) and looking at its gaming division reveals the software company delivered a very solid July to September quarter. Gaming revenues were up 16 per cent with its hardware division sales sustained (+166 per cent year-on-year) driven by strong demand […]
Media analysts from investment bank Berenberg, ahead of a major Video Gaming Conference they are hosting in November, say that the video game market has pulled back sharply in recent weeks, with the average share in their coverage down 13 per cent in the last month and c20 per cent in the year-to-date. The bank […]
BritBox, the SVoD service from the BBC and ITV that gives access to a library of British content, is now available to Xbox users in the UK. The BritBox app is available via the Xbox Microsoft Store on the Xbox One and Xbox Series X models. BritBox offers subscribers a collection of British box sets […]
Cervest, creator of the AI-powered Climate Intelligence platform, has tapped Lila Tretikov to lead its Board of Directors. A senior technology executive, engineer, and former CEO, Tretikov will share her expertise in scaling companies for rapid growth to assist Cervest in bringing its Climate Intelligence (CI) platform and EarthScan product to market. Tretikov currently serves […]
Jussi Tolvanen will head Telenor Group’s Finnish subsidiary DNA, effective October 11th. The company’s current CEO, Jukka Leinonen, will take on the role as Head of Telenor Group’s Nordic Cluster full-time. Leinonen continues his role in Telenor Group’s Executive Management. “It’s truly great to have Jussi continue my work as CEO of DNA. His approach […]
SES and Boeing showcased the O3b ‘second generation’ of mPower satellites in a virtual unveiling event direct from El Segundo, California on August 17th. Boeing is building 11 of the O3b mPower craft. They will operate at 8000 kms over the Earth. SES CEO Steve Collar told journalists that the first three O3b mPower satellites […]
Unified Streaming, a specialist in smart video streaming technologies, has announced the general availability of its Unified Origin software on Microsoft Azure, making it easier for many online broadcasters and video providers to launch OTT services. Unified Origin via the Azure marketplace provides the broadcast-grade capabilities of Unified Origin in a more flexible and cost-effective […]