Advanced Television

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NENT Group raises Viaplay subs target

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has upgraded its Viaplay paying subscriber target for the current year to 3 million. The new target would see Viaplay add more than 700,000 paying subscribers in 2020, representing year-on-year subscriber growth of over 30 per cent, and compares with 29 per cent growth to 2,716,000 […]

September 16, 2020

NENT Group extends Scottish football rights

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has extended its exclusive Nordic rights to Scottish Premiership football until the end of the 2024/2025 season. NENT Group will show 48 Scottish Premiership matches live every season on its Viaplay streaming service in Sweden, Norway, Denmark and Finland, as well as in Iceland for the […]

August 21, 2020

NENT unveils Close to Me original series

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has unveiled the English-language psychological drama series Close to Me as its next original production. The series stars Connie Nielsen (Wonder Woman) and Christopher Eccleston (The Leftovers), and is based on the bestselling novel of the same name by Amanda Reynolds. The six-part series will premiere […]

August 10, 2020

NENT appoints Nørrelund to head sports rights

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has appointed Peter Nørrelund as EVP and Head of Expansion & Sport with immediate effect. Nørrelund will be responsible for the company’s sports rights portfolio and for the expansion of NENT Group’s Viaplay streaming service to specific markets where sports will play a key role. He […]

August 3, 2020

NENT Group: “We will come out of this crisis stronger”

NENT Group, the Nordic entertainment provider, has reported Q2 sales of SEK 2,624 million (€256m) with organic growth of -13 per cent reflecting the impact of Covid-19. Viaplay paying subscribers were up 206k QoQ and 605k YoY to 2,716k following high intake and low churn levels. FY20 intake target recently raised to 600k. Viaplay sales […]

July 22, 2020

Report: TVE an important anti-churn factor in Nordics

TV Everywhere (TVE), services that mirror pay-TV content online, has been a staple offering for some time now. The Nordic operators have been pushing consumer awareness of TVE as this feature is a retention tool. According to Mediavision analysis, the awareness among the customers is increasing fast. Since 2016, consumer awareness of TV everywhere has […]

July 1, 2020

NENT orders Try Hard eSports comedy

Danish eSports series Try Hard is the next original production from Nordic Entertainment Group (NENT Group), the Nordic streaming company. Created by Danish director and artist Anders Morgenthaler with Allan Hyde, the eight-episode comedy tells the story of the increasingly questionable efforts of five young gamers to break into the international eSports scene. Try Hard […]

June 29, 2020

NENT updates financial reporting structure

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has announced it will introduce a new financial reporting structure as of Q2 2020 following the deconsolidation of the Viasat Consumer business after its merger with Canal Digital. In line with the Group’s strategy to be the leading Nordic streaming provider and content producer with a […]

June 26, 2020

Finland: NENT & Elisa to combine streaming services

Nordic Entertainment Group (NENT Group), the Nordic region’s streaming company, and Elisa, Finland’s telecoms operator, will combine their streaming services in Finland in Q4 2020. The combined standalone service will be called Elisa Viihde Viaplay and bring together Viaplay’s original Nordic productions, Hollywood films and series, and kids’ content with Elisa Viihde Aitio’s wide range […]

June 24, 2020

Sweden: NENT expands Bahnhof deal

Nordic Entertainment Group (NENT Group), the Nordic streaming company, has extended and expanded its distribution agreement with Swedish broadband and IPTV provider Bahnhof. NENT Group’s Viaplay streaming service will continue to be available to Bahnhof’s 350,000 customers in Sweden as an add-on subscription, and Viaplay’s TV & Movie package will now be included in Bahnhof’s […]

June 5, 2020