The Professional Triathletes Organisation (PTO) has extended its agreement with IMG, the sports, events and representation company, to exclusively negotiate and distribute the media rights for its T100 Triathlon World Tour until 2026. The deal will see IMG manage the broadcast deals for the eight T100 races in markets across Asia, Australasia, Africa, North America […]
The Professional Triathletes Organisation (PTO) has announced that streaming service Starzplay Sports will broadcast all its 2023 PTO Tour races live across 24 countries in the Middle East and North Africa (MENA) this year as well as show race highlights and preview shows. Starzplay launched Starzplay Sports in 2022, a dedicated package that provides premium international […]
The Professional Triathletes Organisation (PTO) has renewed its deal with beIN Sports, as one of the main broadcasters of the 2023 PTO Tour. The deal will see them broadcast the PTO Tour on a non-exclusive basis in MENA, Asia and North America (US & Canada). The agreement means beIN Sports will broadcast live coverage of […]
The Professional Triathletes Organisation (PTO) has renewed its broadcast deal with SPOTV, the South Korean linear and digital sports service. Building on two years of partnership since the inaugural Collins Cup in 2021 and the first PTO Tour in 2022, the deal for 2023 includes live coverage of all PTO Tour races as well as […]
The Professional Triathletes Organisation (PTO) has announced a programming agreement with Fox Sports, to televise highlights of all PTO Tour races from its 2022 season across the US next month. The new deal, brokered by IMG, follows the success of the inaugural PTO Tour season this year and most notably the $1 million PTO US […]
The first event of the PTO Tour will be beamed live around the world in over 160 territories thanks to a raft of broadcast deals led by an exclusive 3-year partnership with Warner Bros Discovery. The inaugural PTO Canadian Open in Edmonton (July 23rd to 24th) will be live on Eurosport 1 with the exclusive […]
The Professional Triathletes Organisation and CBC Sports have announced that Canada’s Olympic Network will provide extensive coverage of all PTO Tour events in 2022, live and free-to-all via CBC Sports digital platforms: CBC Gem, cbcsports.ca and the CBC Sports app for iOS and Android devices. Starting with the first-ever PTO Canadian Open in Edmonton – […]
The Professional Triathletes Organisation (PTO) has entered a multi-year partnership with Endeavor Streaming to launch a new OTT offering that will form the cornerstone of a strategic digital venture between the companies. The service, PTO+, will launch as a free, registration-only service to maximise audience engagement worldwide for the PTO’s flagship events this summer, starting […]
The Professional Triathletes Organisation and Warner Bros Discovery have announced an exclusive multi-year partnership to broadcast live and on-demand coverage of the new PTO Tour – a series of global events featuring the world’s best triathletes. Starting with the PTO Canadian Open in Edmonton on July 23rd-24th live on Eurosport 1, the agreement will see […]
The Professional Triathletes Organisation (PTO) has announced global broadcast viewing figures for The Collins Cup, the PTO’s inaugural flagship event which took place on August 28th in Šamorín, near Bratislava, Slovakia, which have surpassed expectations. The PTO has worked alongside YouGov Sport – global sports, sponsorship and entertainment research company – to gather audience data […]