At the end of December 2020, there were 390 TV channels, owned by 114 broadcasting groups, that could be received in Italy via the main distribution platforms. The report, published by Confindustria TV, considered all channels distributed on the national DTT multiplexes, the subscription-based satellite platform Sky Italia and FTA DTH service TivùSat. The figures […]
Italy’s broadcasting sector saw a 10.7 per cent annual drop in revenues during the first half of 2020, to €3.9 billion, largely brought on by the Covid-19 pandemic. According to a report by Mediobanca, radio suffered the most (-29 per cent), followed by free-to-air TV (-14 per cent), while pay-TV revenue was relatively stable (-0.8 […]
The European Broadcasting Union (EBU) has unveiled what it describes as a “pioneering” online initiative that will enable public service media to transcend language barriers and offer their audiences trusted news content produced by counterparts from across Europe. This multilingual content will provide a pan-European perspective on issues of key interest to national audiences such […]
RaiPlay reached a 1.24 billion total views in 2020, for an average of over 100 million videos viewed monthly, with a growth of over 80 per cent compared to 2019. According to data published by daily Italia Oggi, the VoD platform of the Italian public broadcaster RAI had 17.2 million users (+32 per cent year-on-year). […]
Due to the ongoing pandemic, the Italian TV market has lost over €400 million in value. TV advertising is down by 13 per cent, while pay-TV is the only positive performer. These are the main conclusions of the Television Market in Italy 2020-2022 report published by Rome-based ITMedia Consulting. Also, pay-TV surpasses FTA for the […]
Italy registered the highest TV audience ratings in the past five years in October 2020, a trend that continued into the first week of November. Data published by Studio Frasi shows that the second wave of the Covid-19 pandemic has once again increased TV consumption throughout the country. In the week November 1st to 7th, […]
Italian public broadcaster RAI remained the most country’s watched broadcaster in June 2020, with a 34 per cent daily average audience share, despite a 0.8 per cent drop on the same month in 2019. According to data published by Italy’s Communications Authority (AgCom), second placed Mediaset, with 3.2 million viewers on an average day reached […]
The five largest broadcasting groups present on the Italian market account for 216 TV channels out of 399, or 65 per cent of the total. Sky Italia is the biggest broadcaster in the terms of the number of channels (111), followed by Mediaset (38), Rai (27), Discovery Italia (24) and Fox Italia-Disney (16), according a […]
The increased time spent at home during the pandemic has led to a boom in demand for video streaming in Italy. On September 27th, the Digital Auditel (the ‘Total Audience’, which measures consumption through connected devices) set a new record, with 3.18 million hours of use. Research carried out by Samsung among Smart TV owners […]