Surge pricing on shipping this Black Friday (November 29th) could dampen the profits of independent online electronics stores – making it more difficult than ever to compete with the ecommerce giants. New figures reveal that almost a third of firms in the supply chain sector (32 per cent) saw their carrier costs jump in November 2023 […]
ITV has launched its new consumer-facing affiliate marketing brand, ITV Kerching – a browser extension which aims to simplify the process of finding discount codes across hundreds of online retailers. Available from the ITVX website and mobile app, ITV Kerching uses tech company Kindred’s technology to search for discount codes from retailers to help consumers […]
Virgin Media O2 Business’ latest Movers Index reveals the majority of Brits (63 per cent) would rather shop in-person, with retailers embracing post-work Friday shopping and payday splurges to drive a summer boost. The quarterly Movers Index, now in its second year, is based on combining anonymised and aggregated UK movement data from O2 Motion […]
Innovid, a software platform for the creation, delivery, measurement and optimisation of advertising across connected TV (CTV), linear TV, and digital, has announced the release of CTV x Commerce 2024: Data-Driven Insights to Reach Shoppers with CTV Advertising. The report, a collaboration between Innovid and Target’s retail media network, Roundel, looks at how US shopper […]
AiBUY, an in-content shopping solution, has released its 2023 Consumer Path to Purchase report, unveiling the growing desire for more convenient shopping options that better accommodate the rise of scrollable content and media intake – for instance, purchasing products directly from a link in-content which 65 per cent of consumers would likely do if they […]
vCommerce specialist Qurate Retail Group is launching QVC and HSN linear channels on streaming video service Amazon Freevee. QVC and HSN are the first and only livestream shopping channels on the service. In addition to QVC and HSN, Qurate Retail Group will be launching The Big Dish, its first FAST Channel. QVC and HSN will […]