Leading broadcast event International Broadcasting Convention (IBC) has awarded KAN, the Israeli Public Broadcasting Corporation (IPBC), and Sport BUFF with the IBC Innovation Award for Content Everywhere, beating finalists including Sky Sports, TNT Sports and UEFA, and Sport TV. The award recognises how the partnership changed the way Israeli TV audiences engaged with the FIFA […]
US consumer research conducted by Bitmovin, a specialist in video streaming infrastructure, demonstrates how live streaming is continuing to rise in popularity – despite many consumers becoming increasingly frustrated by dropouts and buffering interfering with their viewing experience. On average, consumers watch just under 4 hours of live streamed content per week making it the […]
Evergent, the customer management and monetization leader for streaming and D2C sports businesses, has announced the launch of its new Sports Accelerator package, a suite of features designed to optimize monetisation of live event programming for sports OTT providers. Evergent’s Sports Accelerator addresses the most challenging aspects of subscription management and monetisation for sports programming, […]
Brands can score a ‘Sport Dividend’ through effective sport sponsorship, according to a study by sports and marketing agency FUSE in partnership with creative effectiveness platform System1. The study, The Sport Dividend: Unlocking Incremental Brand Growth Through Sport Sponsorship, revealed that a range of activations associated with sport sponsorship, from advertising to digital content, has […]
New survey insights from LoopMe, a technology company that uses artificial intelligence (AI) to improve brand advertising performance, reveals nearly half (44 per cent) of UK consumers plan to, or might, watch the FIFA Women’s World Cup this year. This is more than those planning to watch in Singapore (42 per cent), and far higher […]
Sky Sports has launched a new documentary which reveals the issues female athletes face as their kit and equipment choices continue to be uncomfortable, sexualised or designed for men. The documentary, Fit for Purpose, airs July 18th at 10:00pm on Sky Sports Football and Sky Sports Mix. Fit for Purpose features exclusive interviews with Olympic […]
Amazon Freevee has officially picked up the documentary The Moment: How Sports Changed the World. An archival documentary, The Moment highlights the success of the South African national rugby team in the 1995 Rugby World Cup. With apartheid behind them and the nation in the midst of a transitional government led by Nelson Mandela, sport emerged as a unifying tool in a country that was profoundly divided […]
SPORT1 has agreed a partnership with Starzz. As part of the cooperation, Sport1 acquires shareholder shares in Starzz. Starzz will now be placed on the SPORT1 platforms in the TV, digital, audio and social media areas. In addition, both partners are developing new, joint approaches in the area of Web3 technology based on direct, interactive […]
Findings from consultancy firm Deloitte’s inaugural survey, 2023 Sports fan insights: The beginning of the immersive sports era, indicate there is a strong foundation of dedicated fans willing to invest time and money into their fandom. As the sports industry recognises generational and technological shifts, the survey delves into the changing behaviours and preferences of […]
Pixellot, a provider of automated sports video and analytics solutions, has unveiled the Pixellot Show S3, the next generation AI-automated sports camera to transform the way sports are captured and streamed. With superior image and audio quality, versatile coverage options, and advanced AI capabilities, the Pixellot Show S3 will continue Pixellot’s legacy of setting the […]