Advanced Television


SPORTS1 extends NASCAR Cup Series rights

SPORT1+ will continue to broadcast the NASCAR Cup Series until 2024 following a 2 year rights extension with IMG. As usual, all 36 championship races as well as the invitational race for the season opener and the All-Star Race will be broadcast live with original US commentary. The majority of the races will be shown […]

January 26, 2023

Sport1 brings XFL to DACH

Sport1 has acquired exclusive platform-neutral rights to the XFL for Germany, Austria and Switzerland from ESPN for the next two years. The XFL Football League will restart on February 18th – one week after the Super Bowl. The rights package includes a total of 43 games – on each of the ten gamedays, two games […]

January 19, 2023By Nik Roseveare

Sport1 acquires Women’s Bundesliga

Sport1 has acquired an extensive rights package for the 2023/2024 to 2026/2027 seasons for exploitation in Germany when the media rights to the FLYERALARM Women’s Bundesliga were awarded by the German Soccer Association (Deutscher Fussball-Bund, DFB). At the core of the package are 22 live matches per season, which SPORT1 will present in primetime on […]

October 12, 2022

Sport1, Magic Sports Media to launch new betting service

Sport1 and Magic Sports Media have signed a long-term agreement with Better Collective, the sports betting media group: The partnership includes delivery of content, data, and statistics for a new sports betting section at to bring in sports betting content to its near 9 million unique users monthly. The partnership will be co-branded with […]

August 10, 2022

Germany: SPORT1 to broadcast The World Games 2022

The World Games 2022 will take place from July 7th to July 17th in Birmingham in the US state of Alabama. At the eleventh edition of the multi-sport event, 3,600 athletes from 110 nations will compete for more than 600 medals in 34 sports. Germany is competing at these World Games with the second-largest line-up […]

June 30, 2022


SPORT1+ has added NRL rugby to its lineup. The new season of the Australian NRL Telstra Premiership, which starts on March 10th, will usually be covered by three live broadcasts on each matchday. In addition to the regular season, the Finals Series and the Grand Final at the beginning of October will also be shown […]

March 8, 2022

SPORT1 scores FIFA Club World Cup rights

SPORT1, the German sports platform, has acquired the rights for the FIFA Club World Cup UAE 2021 from the agency Dentsu exclusively in Germany and non-exclusively in Austria and Switzerland. The two semi-finals and the final, the decisive phase of the tournament, which takes place from February 3rd to 12th in the UAE, will be […]

January 25, 2022

Sport1, Sport2 acquire Slovakia national football matches

UEFA and AMC Networks International – Central and Northern Europe (AMCNI – CNE), which operates Sport1 and Sport2, has reached an agreement for the broadcast of Slovakia’s national football matches exclusively live on Sport1 from 2022-2028. In addition, AMCNI – CNE has secured a package of European Qualifiers and UEFA Nations League matches for a […]

November 12, 2021

Germany: SPORT1 lands MLB rights

SPORT1 has acquired the rights to Major League Baseball (MLB) in Germany, Austria and Switzerland for the next five seasons – from 2022 up to and including 2026 – with exclusive rights for linear broadcasting on pay-TV and free-TV in Germany. On pay-TV on SPORT1+ and on the multisports streaming platform SPORT1 Extra, which was […]

November 11, 2021

Sport1 Extra launches in Germany, Austria, Switzerland

Sport1 has launched its new multisports streaming platform Sport1 Extra in Germany, Austria and Switzerland, giving users a variety of flexible offers and price models according to their topic and usage preferences – whether pay-per-view for individual events or league and club passes. One of the highlights at launch is the Women’s Volleyball Bundesliga: From […]

September 15, 2021