Advanced Television

Telemundo

US Soccer Foundation names Telemundo as Spanish-language media partner

The US Soccer Foundation has named NBCUniversal Telemundo Enterprises as the organisation’s first official and exclusive Spanish-language media partner. Through this partnership, Telemundo joins the Foundation in its efforts to advance soccer as a means for helping children in underserved communities reach their full potential, including supporting the Foundation’s signature Soccer for Success youth programme, […]

March 24, 2022

Study: Diverse content drives antenna use

As cord-cutters look for ways to stay connected to live and local programming, multicultural audiences are embracing over-the-air (OTA) antennas, according to Horowitz Research’s State of OTA 2021 study. Two in ten (21 per cent) Black and 33 per cent of Latinx and Asian cord-cutters (TV content viewers who do not subscribe to MVPD—cable or […]

February 18, 2022

Data: Super Bowl ads reached 106m viewers

According to results from iSpot.tv’s second-by-second cross-platform measurement, Super Bowl LVI, which ran from 6:33-10:09 ET on February 13th, drew an average minute audience of 121 million viewers. Americans tuned in to watch the LA Rams defeat the Cincinnati Bengals on NBC, Telemundo and Peacock, in homes and public venues across America. Full Game Insights: […]

February 16, 2022

Telemundo launches Hispanic streaming division

Suggesting the initiative will launch NBCUniversal-wide efforts to reach and connect with what it terms ‘200%ers’ – Latinos who are 100 per cent Latino and 100 per cent American, NBCUniversal Telemundo Enterprises has created a new Hispanic Streaming business division exclusively dedicated to super charge the growth of Latinos on Peacock and across all Telemundo […]

August 10, 2021

Survey: 80% of US Latinx TV viewers stream content

In the post-pandemic viewing and streaming media ecosystem, Latinx viewership continues to reflect the broad range of contemporary US Latinx identities and household demographics. According to a Horowitz Research survey, demand is ever-expanding for new, high-quality Spanish-language content on par with English-language content among individuals and families with identities ranging from Hispanic to Afro-Latino/a/x and […]

July 30, 2021

Ponce named GM of Telemundo Streaming Studios

Telemundo Global Studios, a producer of Spanish-language scripted content in the US, has announced the promotion of Juan Ponce to Senior Vice President and General Manager of its recently launched Telemundo Streaming Studios, an Hispanic media dedicated to serving the growing Latino streaming audiences in the US and around the world. In this new role, […]

May 21, 2021

NBCUniversal Telemundo launches Streaming Studios

NBCUniversal Telemundo Enterprises has announced the creation of Telemundo Streaming Studios – an Hispanic media studio exclusively dedicated to serving the growing Latino streaming audiences in the US and around the world. Building upon its decade-long success across streaming platforms with original titles such as El Señor de los Cielos, La Reina del Sur, El Recluso, No Te Puedes Esconder, Jugar con Fuego and, most […]

May 5, 2021

XUMO adds new Telemundo channels

XUMO, the Comcast-owned, and free ad-supported streaming TV service, has added three new curated channels from Telemundo, the producer of Spanish-language premium content in the US. The exclusive new channels are the first in a series of launches anchored by a long-term partnership that will offer over 3,000 hours of Telemundo’s scripted shows and realities, […]

February 4, 2021

Telemundo Deportes strikes deal with XFC

Telemundo Deportes has reached a broadcast agreement with Xtreme Fighting Championships (XFC) to present Spanish-Language coverage of the sport live in the US. Expanding the organisation’s existing partnership with NBC Sports, live coverage of XFC events will be broadcast on Telemundo’s sister network, Universo, beginning with XFC 43 on November 11th. “We are pleased to […]

October 29, 2020