Widgetized Section

Go to Admin » Appearance » Widgets » and move Gabfire Widget: Social into that MastheadOverlay zone

Home » Archives by category » Research » Consumer Behaviour (Page 3)

Verimatrix subscriber analysis evaluation

Verimatrix announced the availability of a quick-start evaluation program for Verspective Operator Analytics. This new program will help operators better understand how to securely and rapidly collate data from various…

Streaming satisfaction highest when paired with pay-TV

Overall satisfaction with paid streaming video service is highest among cord stackers in the US – customers who subscribe to a traditional cable/satellite service in addition to streaming video service…

65% Netflix subs want carousels in pay-TV

65% Netflix subs want carousels in pay-TV

Digitalsmiths, a TiVo company, and specialist in personalised content discovery technology, has released the 14th edition of its quarterly Video Trends Report covering key topics across pay-TV, VoD, PPV, OTT,…

Mobile TV market soon to boom

The global market for mobile TV is exceedingly fragmented and the top 10 players accounted for a mere 23.3 per cent in 2015, according to Transparency Market Research (TMR). These…

Paywizard: Pay-TV operators need better CRM strategies

To stem customer attrition pay-TV operators today have to ensure they move beyond simply providing a good service and collecting payment, and instead use insights gleaned from subscriber data to pre-empt…

GfK: Physical content still prized but in decline

As the sharing economy goes mainstream, consumers seem to be setting aside the ambition to be video collectors, with tangible libraries of their favourite movies and TV shows. With so…

Olympics viewing: Digital takes Gold

Olympics viewing: Digital takes Gold

The numbers are now in, and it is clear that while viewers to conventional broadcast channels enjoyed the Rio Olympics, it was digital viewers, whether on ‘red button’-type options, or…

TDG: Consumer screen usage at 50+ hours a week

According to research from The Diffusion Group (TDG), the amount of time consumers spend each week using a ‘screen’ — a television, personal computer, tablet, or mobile phone — now…

Kids’ media consumption up in Australia

Kids’ media consumption up in Australia

Kids’ media consumption in Australia has increased over the past year, with their total spending power rising to A$1.8 billion (€1.2bn) annually, Cartoon Network’s annual research study into children and…

Facebook wins social media Gold in Rio

Facebook wins social media Gold in Rio

The top 3 apps used near the Olympics opening ceremony were all Facebook properties – Facebook, Instagram, and WhatsApp. This proves that at least in Brazil, when people share, Facebook…