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YouTube living room viewing up 70%

YouTube is making real headway into living rooms. The online video portal says users are watching 100 million hours of its clips a day through TV sets – a 70…

Analyst: Major SVoDs struggle in MENA

Analyst: Major SVoDs struggle in MENA

According to Max Signorelli, research analyst, home entertainment, IHS Markit, although Netflix and Amazon Prime Video launched subscription video services in the MENA region in 2016, lacklustre offerings mean the…

US watches more online content than Europe

Ampere Analysis has released data comparing US online video audiences with their European counterparts. The data shows that the US has more online video watchers, and they watch more regularly.…

Study: TV sponsorship delivers for brands

Study: TV sponsorship delivers for brands

UK commercial Public Service Broadcaster Channel 4 has revealed results of what it says is the most comprehensive study into the effectiveness of TV sponsorship ever conducted, with findings suggesting it delivers value across…

Analyst: 50% US households pay-TV and OTT subs

Consumer research from Parks Associates shows 53 per cent of US broadband households subscribe to both a pay-TV service and at least one OTT video service. OTT Video & TV…

57% US smartphone users stream video content

According to global information provider, The NPD Group, 57 per cent of all US smartphone users access video content via an app at least once a month, with iOS users…

Netflix: APAC subs connected TV users

Netflix: APAC subs connected TV users

In a world where all-episodes-at-once has quickly become ubiquitous, what else will consumers want out of their entertainment experience in the future? Netflix believes that while consumers access their favourite…

Survey: Human expertise offers value when connecting IoT

CSG International, a specialist in launching and monetising digital services, has pubished the results of its market survey The Future of the Digital Experience: Connected Service Edition. Through an independent research…

Report: Long-form content rules across all screens

For​ ​the​ ​second​ ​consecutive​ ​quarter,​ ​long-form​ ​content​ ​—​ ​greater​ ​than​ ​20​ ​minutes​ ​in​ ​length​ ​— now​ ​represents​ ​the​ ​majority​ ​of​ ​time​ ​spent​ ​watching​ ​video​ ​across​ ​all​ ​screen​ ​sizes,​ ​with​ ​mobile…

Study: Netflix most preferred way to watch TV

Study: Netflix most preferred way to watch TV

“Goodbye​ ​broadcast,​ ​hello​ ​streaming”​ ​is​ ​the​ ​overwhelming​ ​response​ ​from​ ​a​ ​study​ ​about​ ​content​ ​and​ ​viewing​ ​habits produced​ ​by​ ​Qualtrics,​ ​a​n ​experience​ ​and​ ​insights​ ​company.​ ​Although​ ​the​ ​shift​ ​from broadcast​ ​television​…