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UK multiscreen viewing up 17%

February 27, 2015

Figures released by Thinkbox, the marketing body for commercial TV in the UK, suggest that the total average daily TV viewing in the UK during 2014 was 3 hours, 44 minutes, 30 seconds a day per person. Overall, there was a decline in total TV viewing of 10 minutes, 30 seconds a day compared to 2013, a fall of 4.5 per cent. This was entirely down to a drop in TV set viewing, which decreased by 4.7 per cent. Viewing on other screens, such as tablets and laptops, grew year on year by 17 per cent.

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