Research released by Kantar Media warns that, if the advertising industry doesn’t find a way to measure performance accurately and consistently, Proctor & Gamble’s threat to pull spend from digital advertising will be just the tip of the iceberg. Dimension, a new international study
Sky and Sir David Attenborough will take people behind the glass at London’s Natural History Museum in a world-first interactive virtual reality experience. Users will get ‘hands-on’ access to rare objects, while a three-dimensional hologram of Sir David offers his own unique insight on each specimen in a one-on-one interactive experience. In Hold the World, […]
AOL UK has announced a new partnership with Twitter that it says will add new audiences and opportunities for advertisers with AOL’s original video content, the first pure-play digital video content producer on Twitter’s Amplify offering. Through the combination of sponsorships and video advertising opportunities on AOL’s original content and its insights and data; advertisers […]
The US government has rejected, on national security grounds, a proposed Chinese equity investment into In Flight Entertainment specialists Global Eagle Entertainment (GEE). The investment was going to be made by a Chinese airline, HNA Group which operates the Hainan Airlines fleet as well as aircraft carrying the Beijing Capital Airlines and Tianjin Airlines logos. […]
Arianespace says that it has won the launch contract for an upcoming joint Intelsat (Horizons 3e) and SKY Perfect-JSAT satellite. Boeing is building the satellite and it should be ready for launch towards the end of 2018. The Horizons 3e portion of the joint-mission satellite will complete Intelsat’s global Epic network. The high-throughput satellite’s C-band […]
Encompass Digital Media, a global technology services company delivering end-to-end video playout and distribution solutions, has announced that Sony Pictures Television Networks has selected its CloudVOD platform and geographically diverse Digital Network Operations Centers (DNOC) to distribute VoD assets for Sony’s US channels, including getTV, Cine Sony, and Sony Movie Channel to major US multichannel […]
Ooyala, a global provider of video monetisation technology and services, has announced the appointment of Jonathan Huberman as chief executive officer, effective immediately. With nearly 30 years of high-tech business leadership, Huberman will focus on the future growth of Ooyala and strengthening its market leadership. Huberman is an accomplished executive with a demonstrated track record […]
Nielsen is formally adopting Gracenote IDs as standard content identifiers across its audience measurement solutions. Standardisation of Gracenote IDs within Nielsen’s measurement products will tie together all related media and power more effective cross platform buying and planning. Gracenote’s market leading IDs link together video, music and sports content across television, digital, and radio and […]
Global TV operator SPI International / FilmBox has launched eight channels on a Scandinavian IPTV platform operated by Kalejdo Bredband AB. The channels are offered as part of the MixBox package which will include two sports channels – FightBox HD and Fast&FunBox HD, a classic/independent movie channel FilmBox Art House, FashionBox – a network devoted […]
Inview Technology has announced the appointment of Andy Townend as Chief Operating Officer (International) and will be responsible for helping to drive the digital switchover in Nigeria. Andy Townend is an internationally recognised expert in orchestrating every aspect of the transition from analogue to digital television. Andy led the multi-disciplinary team that established Digital UK (the […]