fuboTV, the US sports-first live TV streaming platform, has announced it is now fully integrated with dentsu international’s M1 people-based identity and data platform. Advertisers can now leverage M1’s connected individual, device, and panel data across fuboTV’s Connected TV (CTV) inventory, including 50,000 live sports events per year as well as 100 + premium sports, […]
Seventy per cent of people across Europe are willing to change their behaviour to address the climate crisis according to research published by Sky and the Behavioural Insights Team (BIT). Using behavioural science techniques, Sky and BIT set out ten new behavioural science principles to guide broadcasters on helping their viewers to take action. The […]
Tubular Labs, a specialist in global social video intelligence and measurement, has announced the rollout of gross rating points (GRPs) for all non-perishable videos on Facebook and YouTube channels. The scoring system offers customers the ability to better plan and measure the viewership for content against target audiences and compare the performance of channels across […]
Eutelsat has unveiled its Q1 revenues – the final set of numbers before Rodolphe Belmer’s departure from the business. The financials were not good. Each and every division showed falling revenues. Its all-important contracted backlog also fell €200 million y-o-y to €4.2 billion. The good news, such as it is, is that Eutelsat has firmed […]
Arqiva, the UK communications infrastructure and media services provider, has announced the renewal of its contract with A+E Networks EMEA for a further two years. This renewal includes the delivery of VoD services to around 35 European head end affiliate platforms. The contract extension will see Arqiva implement a completely cloud-based solution that will allow […]
Roku and Nielsen have announced that Roku has now enabled publishers to measure channel content on Roku devices within Nielsen Digital Content Ratings (DCR). Digital Content Ratings provides access to deduplicated reach and demographic insights for channels on Roku devices to identify which programs most effectively reach key audiences. This increase in coverage helps content […]
ITV, the UK commercial broadcaster, has outlined a range of measures to deliver on its climate action commitments. As signatories to the Taskforce on Climate related Financial Disclosures (TCFD), ITV said it already embeds climate risk and opportunities into its global governance, risk management and strategy and that these latest announcements further its commitment to […]
TVSquared has announced the launch of ADvantage XP in the UK and Germany, bringing Europe’s largest advertising markets the cross-platform measurement and attribution solution for all forms of TV – linear, streaming and addressable. ADvantage XP is an always-on, scalable platform that offers independent, impression-based measurement of ad exposure and outcomes for converged TV campaigns. […]
Following intensive engineering work necessitated by a fire at Red Bee, Channel 4 has announced it is now able to provide subtitles on its main channels for viewers on Sky, Virgin Media and Freeview as well as on All 4 and online. Over the coming days, Channel 4 says it will begin to increase the […]
The launch of SES-17 has been delayed. Arianespace says investigations are ongoing in order to identify a new launch date from its Kourou spaceport. The Ariane 5 launch vehicle and spacecraft SES-17 and fellow passenger SYRACUSE 4A are in stable and safe conditions on the launch pad, says Arianespace. SYRACUSE-4A is a military satellite for […]