Advanced Television

OTT

Spectrum TV app launches on XClass TV

Charter Communications has announced the availability of the Spectrum TV App on XClass TV in the US, giving customers more options for viewing live and VoD content. “We are focused on providing more choice to our customers by constantly enhancing the Spectrum TV App and expanding its reach,” said Jodi Robinson, Charter’s Executive Vice President […]

September 27, 2022

Forecast: 1bn pay-TV subs by 2027

The number of pay-TV subscribers across 138 countries will reach 1.03 billion by 2027; slightly up on 2021 as pay-TV continues to grow in developing countries, according to the Pay TV Forecasts Update report from analyst firm Digital TV Research. This total represents 57 per cent of TV households – down from the peak of […]

September 26, 2022

Survey: Interactive streaming drives Gen Z brand engagement

Findings from a study by real-time engagement API platform Agora that examines how Gen Z consumers are engaging with brands that use interactive live video through their own platforms or via third-party apps, such as TikTok, Twitch and Instagram, suggest that Gen Z wants brands to use more interactive live streaming. Interactive live video includes […]

September 23, 2022

Research: Streaming dominates UK TV landscape

Streaming is more popular than ever among all age groups, reaching 73 per cent of Brits, according to research by advertising technology specialist The Trade Desk. The rise of streaming in the UK is driven by viewers in the 18- to 34-year-old age group as 84 per cent favour streaming content over traditional TV. The […]

September 23, 2022

Study: CTV device boon for CPG vertical

Findings from a deep-dive consumer packaged goods (CPG) report from Innovid, an advertising platform for delivery, personalisation and measurement of converged TV, examining critical trends, challenges, and opportunities in the video advertising industry, reveal that, amongst CPG advertisers, connected television (CTV) devices account for over half of all video ad impressions (52 per cent) – […]

September 23, 2022

Sky Pod from Sky NZ

New Zealand pay-TV operator Sky has revealed details of new products, including an IP-only replacement option for VodafoneTV customers whose service will close on November 30th, 2022. The Sky Pod will enable access to Sky TV, on demand content and streaming apps without the need for a satellite dish. It does not have recording capability […]

September 23, 2022By Colin Mann

Report: UK home ent market set for £5.5bn boost

A report, The Evolution of Home Entertainment Report 2020 – 2025, from trade bodies the British Association for Screen Entertainment (BASE) and DEGI: Digital Entertainment Group International, predicts UK category growth of £5.5 billion (€6.3bn) by 2025, a rise of 114 per cent on the pre-pandemic predictions as well as forecast transactional cumulative consumer spend […]

September 22, 2022

Study: Media professionals overestimate public’s SVoD viewing

It’s been a decade since UK commercial TV marketing body Thinkbox’s first Ad Nation study exploring the differences in media consumption and perception between those who work in media and the average person in the UK. Back then – and again in an update in 2016 – Thinkbox discovered a chasm between the media consumption […]

September 22, 2022

Sky Glass comes to South Africa with MultiChoice

MultiChoice Group (MCG), the South African entertainment and services platform, will become Sky’s second global syndication partner for its Glass offering. The syndication partnership will allow MCG to offer its customers more ways to connect to the content they love, including: Glass panels: a range of 4K QLED TVs with integrated sound bar featuring Dolby […]

September 22, 2022

Pluto TV sets Canadian launch date

Paramount Global and media and content company Corus Entertainment have confirmed that FAST (free ad-supported streaming television) service Pluto TV will debut in Canada on December 1st. The pair say the service will debut with its most robust content offering at launch to-date, with more than 100 unique, curated channels and over 20,000 hours of […]

September 22, 2022