A survey of by GlobalWebIndex has found that just 35 per cent of UK consumers are aware that Disney will be launching its own streaming service, Disney+, later this year. With the service slated for launch in Q4, Disney no doubt will be leveraging upcoming movie releases to effectively raise awareness, and encourage the 39 […]
Awareness of voice-controlled smart speakers continues to grow in France with nine out of 10 French online users now “knowing about them” and 71 per cent “know precisely” what they are – 7 per cent more than in November 2018. Attracted by the concept, many Internet users have adopted this new home assistant. Today, there […]
Manatt, Phelps & Phillips, a professional services firm, and digital media consulting company, Vorhaus Advisors, have released their inaugural Digital Strategy Study, which analyses the state of media and content consumption. Through a comprehensive consumer survey focusing on topics including connected TV, SVoD, mobile and eSports, the report identifies a number of key trends that […]
Users of Amazon Prime Video and Hulu are much more likely to discuss technical problems and dissatisfaction with content than Netflix subscribers, according to a Strategy Analytics report, Voice of the Customer: What Are Netflix Subscribers Saying Compared To Competitors?. The analysis shows that Netflix users are much more likely to spend time discussing characters […]
Recent comments from NBCU and Hulu executives have rekindled speculation as to whether Netflix will introduce an ad-based tier. Given the rising costs of programming and growing debt, so goes the argument, it is just a matter of time before the company makes a move. But how many domestic Netflix users would switch to a […]
Netflix may have the most subscribers and a large number of popular original TV shows and movies, but that doesn’t mean that the streaming leader is without criticism. Above all else, one of the biggest points of contention subscribers have had with Netflix lately has been the consistent string of price hikes over the last […]
Analysis by Hub Entertainment Research into how subscribers would react to an ad-based Netflix subscription plan suggests that many subscribers would be open to the idea, but only with a significant discount off the current ad-free subscription. With speculation rampant about the possibility of a Netflix ad-supported subscription plan, Hub gauged consumer reactions to the […]
Research from Parks Associates shows US broadband households highly likely to cut the cord in the next 12 months watch more than six hours of video content on their mobile phone a week, compared to 2.5 hours among all US broadband households. Examining Broadband Cord Cutters notes that fixed broadband providers that do not offer […]
Brightcove, a global provider of cloud services for video, has published its annual OTT TV market study for Asia, The 2019 Asia OTT Research Report, conducted with research partner YouGov, a global public opinion and data company. The study polled 9,000 participants across nine countries in Asia, including 1,000 consumers in Singapore. The survey was […]
EE, the official technology partner of Glastonbury Festival, has revealed that over the course of the iconic event an epic 103.6 terabytes of mobile data was used, almost double the total from 2017 and almost 1,000 times as much as in 2010. This was the first festival in the UK to have 5G mobile coverage, […]