Viavi Solutions has revealed new industry data demonstrating just how quickly 5G networks are rolling out worldwide, with 55 commercial 5G networks expected to be live before the start of 2020 — the year that 5G was originally expected to debut. As an indicator of the pace of commercialisation, Viavi has renamed this report – […]
The average revenue for an hour of UK drama has increased by one-third over five years, helping to drive 2017’s production sector revenue to £3.5 billion (€3.9bn). Factual also helped propel the industry; while per-hour costs have remained largely flat, hours have soared, increasing total revenues by two-thirds over the same period, according to a […]
US digital advertising revenues rose to $26.2 billion in the third quarter of 2018, solidifying 2018’s claim as the highest-spending first three quarters on record, according to the latest IAB Internet Advertising Revenue Report released by IAB and prepared by PwC US. Digital spend for Q3 2018 estimates increased 20.6 per cent over Q3 2017. […]
GroupM, the media investment group of WPP, has revealed its advertising expenditure (adex) forecasts for 2019. As per the GroupM futures report This Year, Next Year (TYNY) 2019, India tops the list as the fastest growing major ad market in the world. TYNY forecasts India’s advertising investment to reach an estimated Rs. 80,678 crores this […]
Analysis from Mediavision shows that household spend on media subscriptions increased substantially in Sweden during 2018. Video makes up two thirds of the monthly spend of which digital pay-TV continues to attain the majority. However, SVoD services such as Netflix, Viaplay, HBO Nordic among others grow the fastest. During 2018, Swedish households upped SVoD spend […]
A study commissioned by communications and media software and services provider Amdocs reveals that UK consumers are not getting enough from their TV and video subscription services, and are demanding more personalised bundles. The survey, conducted by
With the Mobile World Congress 2019 show only weeks away, many handset vendors will release details of their first 5G smartphones, notes Futuresource Consulting. Conversely, most operators are only just embarking upon roll out of their 5G services in each region. So is the industry truly ready for 5G, or are those early adopters going […]
A study from Juniper Research has found that global consumer spend on digital content will reach $250 billion (€218.9bn) in 2019, an increase of $23 billion year-on-year. The research found that SVoD services will be a
Kantar Media’s preliminary estimate of in-game ad expenditures for Super Bowl LIII is $382 million (€334.4m). This would be the third largest amount in history, trailing only the 2017 and 2018 games. There was a total of 49 minutes, 45 seconds of national commercial time from paying sponsors, the NFL and CBS-owned networks. This matches […]
Following Viacom’s recent agreement to purchase AVoD service Pluto TV for $340 million (€300m), Joseph Dimmock, Technology Analyst at data and analytics company GlobalData, has shared his thoughts on the acquisition with advanced-television.com. “Pluto TV currently offers more than 100 live TV channels as well as thousands of hours of on-demand content to its users,” […]