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Research

Research: “STBs can adapt to have a role in OTT market”

Parks Associates research shows the number of hours per week consumers spend watching online video has almost doubled from 3.6 hours per week in 2017 to nearly seven hours per week in 2020. The Set-top Box Innovations and Trends report also notes traditional pay-TV has declined from an adoption rate of 75 per cent to […]

July 2, 2020

Forecast: AVoD market to increase fast on global scale

The Covid-19 crisis highlighted a considerable increase in video consumption, reports market analyst company Dataxis. In the US, Comcast has seen a 50 per cent rise in VoD viewing over March and April 2020 for instance. While SVoD and linear-OTT environments have become more overcrowded over the last years (households in the US now subscribe […]

July 2, 2020

Finders are Keepers – the EUROMEDIA UI and Search debate

Viewers have dozens of choices of content providers and thousands of choices of pieces of content. No wonder the quality of the UI and the search and discovery deployed by a provider can be crucial in determining QoE and, thereby, churn levels. What are the remaining impediments – technical and commercial – to universal search? […]

July 1, 2020

UK regulator: ‘We must tackle tech giants’

The UK’s Competition and Markets Authority (CMA) is calling on the government to introduce a new pro-competition regulatory regime to tackle Google and Facebook’s market power. The dynamic nature of digital advertising markets and the types of concerns identified by the Competition and Markets Authority (CMA) in its market study are such that existing laws […]

July 1, 2020

Survey: Connectivity challenges during pandemic

The Covid-19 pandemic created a surge in home network usage and issues, and disrupted customer contact-centre operations for broadband service providers around the globe, according to the findings of a survey carried out by connected homes technical support platform Sweepr, examining broadband users’ recent customer support experiences and inclination to use digital self-service. The survey […]

July 1, 2020

Report: TVE an important anti-churn factor in Nordics

TV Everywhere (TVE), services that mirror pay-TV content online, has been a staple offering for some time now. The Nordic operators have been pushing consumer awareness of TVE as this feature is a retention tool. According to Mediavision analysis, the awareness among the customers is increasing fast. Since 2016, consumer awareness of TV everywhere has […]

July 1, 2020

Study: US news subs boosted under lockdowns

A new study from market intelligence specialist CivicScience finds that news consumption is up. In a survey of almost 3,100 US adults, more than half report following the news more frequently over the past four months. According to CivicScience, that’s not exactly surprising, given the global pandemic, mass demonstrations, and upcoming election, suggesting that it […]

July 1, 2020

Kagan: More pay-TV providers integrate streamers

Service providers accounting for nearly one-third of global pay TV subscribers have introduced integrated access to streaming services, according to Ian Olgeirson, Research Director for Kagan, a media research group within S&P Global Market. “Streaming service integration has become increasingly

June 30, 2020

Survey: 84% interested in searching content from every source

TiVo has analysed consumer data from the US and Canada to track changes in an evolving media landscape during the Covid-19 pandemic In the latest TiVo Trends Report, the company has added its own internal viewership data to the report. More than 4,500 viewers were surveyed for the report. Key findings include: – Pay-TV subscribers […]

June 30, 2020

Parks: US streamers see 41% churn in Q1

Parks Associates reports that the churn rate for OTT services increased from 35 per cent in Q1 2019 to 41 per cent in Q1 2020. During the Covid-19 crisis, more than two in five US broadband households have trialed an OTT service, and 8 per cent of households have trialed four or more services. “We […]

June 30, 2020