Digital experience specialist Adobe has launched Adobe Primetime Account IQ aimed at enabling video streaming services to identify and understand credential sharing activity, measure the impact of applying actions, and effectively monetise subscriber behaviour. Adobe notes that nearly four in 10 Americans are using someone else’s streaming account and 29 per cent of all D2C […]
VidMob, a platform for Intelligent Creative, has raised $110 million (€108.2m) in a Series D investment round led by Shamrock Capital, with participation from a group of new and existing investors. VidMob’s Intelligent Creative platform provides an end-to-end solution to help brands optimise the performance of their creative advertising assets by unifying data and analytics […]
The Collectv, the broadcast solutions and workflows consultancy, was selected by sports and unscripted production company Whisper to design the facilities in the company’s new Broadcast and Production hub, which has been installed on a dedicated floor at the Whisper headquarters in Kew. The solution was installed in a tight timeframe of seven weeks from […]
EditShare, a technology player that enables storytellers to create and manage collaborative media workflows, will showcase its continuing efforts to make post production seamlessly creative at NAB 2022. The latest enhancements provide unrivalled interworking and even greater content security and availability. Creatives will be excited to see project synchronization with NLEs, including Media Composer, Adobe […]
Dell Technologies and Voot, the subscription video on demand and OTT streaming service owned by Viacom 18 are coming together to launch Dell XPS Youniverse Creators. The show will focus on creators, who excel in various art forms, coming together in a Creative Residency to collaborate and create masterpieces using the Dell XPS. The aim […]
To expand the social media capabilities of Adobe’s creative tools, the company has entered into an agreement to acquire ContentCal, a social media and content marketing solution. ContentCal lets users focus on creativity by automating social media publishing and reporting tasks. Based in London, the company has built a strong customer base, from individuals and small […]
TV newsrooms and production workflow teams can now bring graphic designers directly into their Avid MediaCentral production workflows through the MediaCentral panel, which now includes support for Adobe Photoshop and After Effects. The lightweight software plugin erases the frustrating manual steps graphic designers need to take in order to contribute to large-scale production projects and […]
Adobe and Major League Baseball (MLB), the US professional sports league, have announced a major expansion of their partnership to reimagine fan engagement and continue to bring America’s favourite pastime to the next generation of fans – powered across Adobe Experience Cloud, Adobe Creative Cloud, and Adobe Sign. The partnership will empower MLB to bring […]
MadHive, the enterprise software platform that powers modern media, has announced that Craig Berlingo has joined the team as Chief Product Officer. In this role, Berlingo will lead product strategy and development for MadHive’s suite of customisable ad tech software, which has seen rapid adoption with major broadcasters and DTC brands. “There’s no question that […]
Quantum Corporation has announced the immediate availability of the Quantum Collaborative Workflow Solution powered by CatDV. This solution was designed specifically for Adobe Premiere Pro users to address the challenges of remote workflow editing and collaboration for large creative teams seeking maximum productivity. The turnkey solution is the result of months of testing and tuning […]