Advanced Television

JW Player

JW Player acquires InPlayer

SaaS video platform JW Player is acquiring subscription management and identity management technology provider InPlayer. The acquisition broadens JW Player’s end-to-end video platform capabilities by helping broadcasters and other video-driven businesses more easily monetise their subscription-based business and by providing rich audience insights. In June of 2021, JW Player announced it raised $100 million from […]

January 17, 2023

JW Player launches scalable video platform solution

JW Player (JWP), the video platform for broadcasters, publishers, and video-driven brands, has announced it will be unveiling a brand new end-to-end solution at IBC. This solution makes it easy for broadcasters to deliver compelling digital video experiences, accelerate their streaming strategy, and grow their business. The complete broadcaster solution integrates 24/7 Live Channels and […]

August 9, 2022

GumGum, JW Player partnership

GumGum, a contextual-first global digital advertising platform, has announced a partnership with JW Player (JWP), the video platform for broadcasters, publishers, and video-driven businesses, to leverage Verity when placing contextually relevant and brand safe video ads. Verity will work with JWP to analyse ads and create a private marketplace (PMP) that targets JWP’s video inventory […]

July 20, 2022

JW Player adds to leadership team

JW Player, the video software and data insights platform, has announced two appointments to its senior leadership team — Matt Malanga has joined as the company’s Chief Marketing Officer, and Konstantin Olegovich Baikov as Vice President, Global Partnerships. The announcement comes in the wake of one of the company’s most successful years to date. In […]

March 2, 2022

JW Player: “Digital video economy will grow rapidly in 2022”

JW Player, the video software and data insights platform, has shared predictions from its leadership team on the future of digital video in 2022. The digital video economy will continue to grow rapidly in the new year, as more non-traditional media companies leverage video to connect directly with their audience in new ways. With insights […]

December 16, 2021

JW Player fully integrates VUALTO

JW Player, the video software and data insights platform, has announced that VUALTO, acquired in May 2021, is now fully integrated with JW Player. As a result, two offerings formerly provided by VUALTO are now available to JW Player customers: Broadcast Live (formerly VUALTO Control Hub) and Studio DRM (formerly VUDRM). JW Player says that […]

December 6, 2021

JW Player and Applicaster team up

JW Player, the video software and data insights platform, has announced the company has partnered with Applicaster, the SaaS app management platform, to launch an integrated OTT app solution for broadcasters and content owners alike. The out-of-the-box solution enables content owners to quickly launch their own custom OTT apps at scale without requiring any development, […]

November 17, 2021

Survey: 64% find targeted ads invasive

A poll from data intelligence company Morning Consult reveals that 69 per cent of US adults think ads on streaming services are repetitive and 79 per cent are bothered by that experience. And paradoxically, 51 per cent said they’re bothered by irrelevant ads, but 64 per cent said they find targeted ads to be “invasive.” […]

October 20, 2021

Patent protects JW Player’s status

JW Player, the video software and data insights platform, today announced the company has been awarded patent number US11,102,546 by the United States Patent and Trademark Office (USPTO) for its real-time viewability technology. The technology provides advertisers with an unprecedented degree of certainty on whether an ad will be viewable before they place a bid, […]

October 9, 2021

JW Player CEO contemplates post-Nielsen future

The Media Ratings Council has suspended its accreditation for Nielsen’s national TV ratings service after Nielsen was found to be undercounting TV audiences. In response to the news, Dave Otten, CEO and co-founder of JW Player, said he believes Nielsen will soon be obsolete as more audiences switch to streaming (for context, JW Player’s software […]

September 8, 2021