Bitcentral, a provider of media workflows for broadcast and digital video, has partnered with JW Player (JWP), the leading SaaS video platform for broadcasters, publishers, and other video-driven companies, to empower JWP customers to find new audiences and drive new revenue streams by delivering free ad-supported TV (FAST) channel. Through the partnership, JWP benefits from […]
SaaS video platform JW Player is acquiring subscription management and identity management technology provider InPlayer. The acquisition broadens JW Player’s end-to-end video platform capabilities by helping broadcasters and other video-driven businesses more easily monetise their subscription-based business and by providing rich audience insights. In June of 2021, JW Player announced it raised $100 million from […]
JW Player (JWP), the video platform for broadcasters, publishers, and video-driven brands, has announced it will be unveiling a brand new end-to-end solution at IBC. This solution makes it easy for broadcasters to deliver compelling digital video experiences, accelerate their streaming strategy, and grow their business. The complete broadcaster solution integrates 24/7 Live Channels and […]
GumGum, a contextual-first global digital advertising platform, has announced a partnership with JW Player (JWP), the video platform for broadcasters, publishers, and video-driven businesses, to leverage Verity when placing contextually relevant and brand safe video ads. Verity will work with JWP to analyse ads and create a private marketplace (PMP) that targets JWP’s video inventory […]
JW Player, the video software and data insights platform, has announced two appointments to its senior leadership team — Matt Malanga has joined as the company’s Chief Marketing Officer, and Konstantin Olegovich Baikov as Vice President, Global Partnerships. The announcement comes in the wake of one of the company’s most successful years to date. In […]
JW Player, the video software and data insights platform, has shared predictions from its leadership team on the future of digital video in 2022. The digital video economy will continue to grow rapidly in the new year, as more non-traditional media companies leverage video to connect directly with their audience in new ways. With insights […]
JW Player, the video software and data insights platform, has announced that VUALTO, acquired in May 2021, is now fully integrated with JW Player. As a result, two offerings formerly provided by VUALTO are now available to JW Player customers: Broadcast Live (formerly VUALTO Control Hub) and Studio DRM (formerly VUDRM). JW Player says that […]
JW Player, the video software and data insights platform, has announced the company has partnered with Applicaster, the SaaS app management platform, to launch an integrated OTT app solution for broadcasters and content owners alike. The out-of-the-box solution enables content owners to quickly launch their own custom OTT apps at scale without requiring any development, […]
A poll from data intelligence company Morning Consult reveals that 69 per cent of US adults think ads on streaming services are repetitive and 79 per cent are bothered by that experience. And paradoxically, 51 per cent said they’re bothered by irrelevant ads, but 64 per cent said they find targeted ads to be “invasive.” […]
JW Player, the video software and data insights platform, today announced the company has been awarded patent number US11,102,546 by the United States Patent and Trademark Office (USPTO) for its real-time viewability technology. The technology provides advertisers with an unprecedented degree of certainty on whether an ad will be viewable before they place a bid, […]