Advanced Television

Olympics

WBD unveils Paris studio and production plans

Warner Bros Discovery (WBD) has unveiled a first look at its Paris studios from which it says it will deliver “the most immersive Olympic Games ever seen” this summer. To mark the ;100 Days to Go’ landmark until Olympic Summer Games Paris 2024, WBD has also: · unveiled a host of  content as the Road […]

April 17, 2024

Intel brings AI-platform innovation to life at Olympics

Intel has revealed its plans for the Olympic and Paralympic Games Paris 2024. Bringing AI Everywhere, Intel will implement artificial intelligence technology powered by Intel processors on the world’s biggest stage. As the Official Worldwide AI Platform Partner of the Olympic and Paralympic Games Paris 2024, Intel will introduce new, innovative AI experiences based on […]

April 17, 2024

What are the most watched sport events in the world?

Sports are a huge part of human culture, entertainment and history. Indeed, for as long as humans have been around, we’ve played sports in some way or another. For example, the Ancient Chinese had a kick-ball game similar to modern day football, and the Aztecs played a version of volleyball. The more things have changed, […]

April 11, 2024

Sky orders Daley Thompson doc

Sky Documentaries has announced Sky Original Daley (w/t), a new feature documentary on the life of Britain’s double Olympic decathlon champion, Daley Thompson. Coming to Sky Documentaries and NOW in July, Daley will be hitting screens just in time for the 2024 Olympics. With unprecedented access and never seen before archive footage, the film chronicles […]

April 4, 2024

Data: Live TV driving ad viewership

The FreeWheel Video Marketplace Report (VMR) – based on aggregated data from FreeWheel, the advertising technology platform in Europe – highlights the changing dynamics of how enterprise-class content owners and distributors are monetising premium digital video content. With FreeWheel’s coverage and capabilities in Europe and the US, the company says the data set is one […]

March 27, 2024

C-Screens completes audit process with RSMB

C-Screens, the UK TV Out-of-Home (TVOOH) broadcaster, has successfully completed its audit process with RSMB. This compnay says this milestone “marks a significant step forward for the entire media sector, bringing parity between the planning, execution, and measurement of TV and TVOOH experiences, and a genuine new environment for premium brand advertisers”. In an industry […]

March 22, 2024

NBC to bring Olympics Coverage to AMC theatres in US

NBC will extend its daily live daytime coverage of the 2024 Paris Olympics to AMC Theatres as a ticketed event throughout the US from July 27th-August 11th. Beginning the day after the Opening Ceremony, select daytime hours of NBCUniversal’s live coverage of the 2024 Paris Olympics on NBC will be shown in approximately 160 AMC […]

March 18, 2024

World Indoor Athletics Championships on BBC

In the build-up to the Paris Olympics this summer, BBC Sport is offering live coverage from the World Indoor Athletics Championships in Glasgow, as global track and field talent descend on Scotland. Viewers can follow all the action live on BBC Two and iPlayer. Gabby Logan leads the BBC’s coverage of the World Indoor Athletics […]

February 28, 2024

Little Dot Sport produces Team GB original series

Little Dot Sport, the digital content studio and media network Little Dot Studios’ sport-specialist label, has been commissioned by Team GB to produce and distribute a new original content series, titled A Cut Above. Little Dot Sport, who currently manage Team GB’s YouTube channel and paid media strategy, have worked with Team GB to produce […]

January 17, 2024

Olympic Channel for France Télévisions

As official TV host to the Paris 2024 Olympic Games, France Télévisions is aiming to give higher visibility to its digital platform france.tv. On May 8th, the day when the Olympic Torch is set to arrive in Marseille, the French PSB group will launch The Olympic Channel. While linear channels France 2 and France 3 […]

January 15, 2024From Pascale Paoli-Lebailly in Paris