Advanced Television

Oscars

Pessin named BritBox International CMO

Diana Pessin has been named Chief Marketing Officer (CMO) for BritBox International, the streaming service that brings the best of British television and culture to viewers around the world. Pessin, who originally joined BritBox as SVP, Global Marketing in 2023, will now oversee all marketing, including brand marketing and creative, title campaigns, partner and growth […]

June 4, 2024

ITV triples UK Oscars viewing

ITV1 and ITVX’s extensive Oscars coverage tripled UK Oscars viewing year-on-year while viewers also flocked to stream Ryan Gosling’s I’m Just Ken performance. In total, the combined reach of all of ITV1 and ITVX’s Oscars content offerings – including exclusive red carpet and behind-the-scenes moments – hit 5.2 million viewers, 7-day figures across devices show. […]

March 21, 2024

To Kill a Tiger on Netflix

Director Nisha Pahuja and Notice Pictures have announced that Oscar-nominated documentary Feature To Kill a Tiger, is now available to watch globally on Netflix. To Kill A Tiger follows the story of Ranjit, a farmer in Jharkhand, India, who takes on the fight of his life when he demands justice for his 13-year-old daughter, the […]

March 11, 2024

Data: Barbie out-streams Oscar rivals

Barbie has accumulated a far larger audience than any other Oscar-nominated movie, after their arrival to streaming platforms, far surpassing Netflix’s nominee, Maestro, by 45 per cent according to data from Plum Research. In the first seven days of its release Barbie (on Max) was viewed by 4.1 million unique viewers in the US, compared […]

March 8, 2024

ITV announces Jonathan Ross’ Oscars guests

ITV has announced the VIP guests who will join Jonathan Ross as he hosts Oscars LIVE, as for the first time in almost two decades UK viewers can watch the ceremony completely free and exclusively on ITV1 and ITVX. From 10.15pm on March 10th on ITV1 and ITVX actor Richard Armitage, actor, film critic and […]

March 8, 2024

Data: Women leading Oscars addressable audiences

Female-fronted movies are proving most popular in the UK ahead of The Oscars ceremony, according to data from advertising technology firm Quantcast. However, Oppenheimer is widely expected to scoop the big prize, pointing at a disparity between what captures the imagination and the critics’ choice. The insight shows that if The Oscars were based on […]

March 7, 2024

Poor Things on Disney+ from March 7

Coming off 11 Academy Award nominations  and 5 BAFTA Award wins, Disney+ has announced that Poor Things will be available to stream exclusively on Disney+ in the UK on March 7th.  From filmmaker Yorgos Lanthimos and producer Emma Stone comes the fantastical tale of Bella Baxter (Stone), a young woman brought back to life by the brilliant […]

March 4, 2024By Nik Roseveare

Gracenote identifies primary ‘moods’ for Oscar nominees

Do films with certain characteristics tend to get nominated for Best Picture at the Academy Awards? Nielsen’s Gracenote ran an analysis to answer this question tapping its descriptive metadata around entertainment content.Among other characteristics, the taxonomy of Gracenote Video Descriptors cover 294 different Video Moods organised hierarchically from broad, high-level concepts (Level 1) to more […]

February 28, 2024

Lift is Netflix’s most viewed title of the week

For the second week in a row, F. Gary Gray’s action heist thriller Lift was the most watched Netflix title of the week, staying on top of the English Films List with 36.7 million views. The film, starring Kevin Hart, reached the Top 10 in 93 countries in the week commencing January 15th. New dystopian […]

January 24, 2024

ITV announces slate of Oscars 2024 programming

For the first time in nearly two decades, UK viewers can tune-in to the Oscars ceremony completely free and exclusively on ITV with a raft of programming to celebrate the event. On the night itself, March 10th, at 10.30pm viewers can join Jonathan Ross live on ITV1 and ITVX as he hosts the ultimate Oscars […]

January 18, 2024By Nik Roseveare