Advanced Television

streaming

Survey: 38% have secretly streamed sport at work

As the new Premier League readies for kick off, research has revealed the lengths Brits will go to not miss their favourite sporting events, with many resorting to streaming games in unexpected places. At work (38 per cent), family events (30 per cent) and as passengers during car journeys (25 per cent) have topped the […]

August 14, 2024

What’s next for streaming after Paramount acquisition & merger deals?

Throughout 2023 and now 2024, we have seen how competitive the climate is for streaming services. Netflix still leads the pack, while many production companies that threw their hat into the ring have now capitulated or merged with larger entities. Paramount may be the latest, but it’s just one of four other streamers battling for […]

August 12, 2024

Roku Q2 revenue up 14%; adopts UID2

Roku, the streaming specialist, has reported its Q2 results with total net revenue at $968 million (€895.4m), up 14 per cent year over year. In a letter to shareholders, the company said: “We delivered solid results in Q2. Roku grew Streaming Households 14 per cent YoY, Streaming Hours 20 per cent YoY, and Platform revenue […]

August 2, 2024

The unstoppable rise of AI in streaming

In the era of technological disruption, few industries have escaped the influence of Artificial Intelligence (AI) – and the streaming-verse is no exception.   From streamlining production processes to enhancing viewer experience, AI has emerged as a transformative force. However, in embracing AI’s potential, concerns have emerged about its impact on the future of film, the […]

August 1, 2024

Channel 4 streaming audience up 30% YoY

Barb data shows Channel 4’s streaming audience in June is up 30 per cent on the same month last year. Meanwhile, the channel continues to grow its overall audience, attracting new digital natives while migrating existing viewers to digital platforms, with 3 per cent year on year growth in viewing across streaming and linear combined […]

July 12, 2024

Brougham named Channel 4 Streaming Business Director

Channel 4 has announced the appointment of Ruth Brougham as Streaming Business Director. In this newly created role, Brougham will join Channel 4’s Executive Team and will report to Chief Operating Officer Jonathan Allan. Brougham, who will be based in Leeds, will help to set and lead Channel 4’s streaming operations, product team and roadmap, […]

July 12, 2024

24i appoints Braun as CEO

24i, the video streaming platform specialist, has announced the appointment of Sebastian Braun to Chief Executive Officer (CEO). Since joining the company in 2023, Braun has played a pivotal role in shaping 24i’s product portfolio, which is being developed as part of the 24i Cloud Video offering. “I am honoured and excited to lead 24i […]

July 4, 2024

Survey: Greater appetite for personalised ads

Moloco, a specialist in operational machine learning (ML) and performance advertising, together with independent research company YouGov, has announced the findings of the Consumer Perceptions of Ads on Streamers Survey 2024. More than 1,000 consumers in the U.S. were surveyed for their perspective on advertising on streaming media platforms. Overall, the results signal a tipping point […]

June 27, 2024

Data: 6% of US watch TV exclusively on mobile devices

Data from the DASH 2023 TV Universe Study show that 6 per cent of US households now watch TV exclusively on mobile devices, an increase of more than a million homes since 2022. Driven primarily by younger viewers, the rise of device-only TV households highlights the need to redefine the basis of TV audience measurement […]

June 21, 2024

Research: Consumers seek better streaming bundles

Is Hollywood reinventing a ‘Bundling 2.0’ of the best content to watch? Hub Intel says US consumers are savvier than ever in navigating TV and movie sources to get what they want. But it’s not easy. Multiple streaming services are still needed to replicate the ‘all-in-one’ of cable TV days of yore, and viewers increasingly […]

June 21, 2024