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Mayer quits as TikTok global role disappears

TikTok chief executive Kevin Mayer has quit after less than three months in the role ahead of an impending ban by US President Donald Trump The Chinese-owned firm has been accused of being a threat to US national security by the Trump administration. TikTok has been ordered to sell its US operations to an American […]

August 27, 2020

TikTok to challenge Trump ban

Video-sharing app TikTok is preparing to launch legal action to challenge a ban imposed by US President Donald Trump. Trump’s executive order prohibits transactions with TikTok’s owner ByteDance from mid-September. Officials in Washington are concerned that the Chinese-owned company could pass data on US users to its own government – something ByteDance has denied doing. […]

August 24, 2020

Oracle toys with TikTok race

Oracle has joined the race to acquire the US operations of Chinese-owned social media app TikTok. Microsoft had been the clear favourite to purchase the operations – valued in excess of $20 billion – whilst Twitter has also been touted as a potential buyer. But now Oracle, the software multinational, has emerged as a serious […]

August 19, 2020

Analyst: 1.6 trillion hours spent on mobiles in H1

App Annie, a specialist in mobile data and analytics, has released its latest report which shows that consumers spent 1.6 trillion hours on their mobile devices in the first half of 2020. From gaming to streaming movies to social media to video conferencing, mobile has taken centre stage in consumers’ lives — ingraining new app […]

August 18, 2020

Twitter eyeing TikTok?

Twitter has reportedly approached ByteDance, the Chinese owner of TikTok, with regards to purchasing its US operations. Social media video-sharing app TikTok has been at the centre of debate recently. Last week US President Donald Trump ordered firms to stop doing business with the company within 45 days over security concerns. Microsoft is also front-runner […]

August 10, 2020

TikTok heads for TV  

TikTok has launched an app on the Amazon Fire TV platform, just as US President Donald Trump threatens a ban and while Microsoft negotiate to buy the company’s US operations. TikTok has until mid-September to conclude a deal to sell the app in the US to beat the ban, though an Executive Order is already […]

August 7, 2020

Microsoft still wants to buy TikTok US

Microsoft has confirmed that it is in advanced talks to purchase the US operations of Chinese-owned TikTok. A number of US politicians and regulators are concerned that the app’s Chinese owner, ByteDance, poses a risk to national security because it could be used to collect Americans’ personal data.  Last week, President Donald Trump told reporters […]

August 3, 2020

Research: 54% of media tech companies report revenue loss

Eighty-two per cent of media-tech companies have reported an impact on the ability to create new content since lockdown began, with nearly 75 per cent having to change their focus or pivot, and over half (54 per cent) recording a loss of revenue, despite the surge in consumer consumption during the same period. That’s according […]

July 29, 2020

Report: Mobile ad spend remains strong despite pandemic

Covid-19’s impact is being felt across all media channels, but mobile has remained the fastest grower at a time when the channel is being used more than ever, with nearly all marketers (94 per cent) surveyed in a report considering mobile ads effective. This is according to the State of the Industry: Mobile Marketing in […]

July 29, 2020