Advanced Television


BRAVE Combat, WSC Sports bring AI highlights to MMA

BRAVE Combat Federation, the Mixed Martial Arts (MMA) promotion, and WSC Sports, a global player in AI sports video technology, have announced a three-year partnership ahead of the promotion’s first-event of the year, BRAVE CF 57, to create and distribute AI-powered real-time fight highlights. BRAVE CF will use WSC Sports’ machine learning technology to auto-detect, […]

March 9, 2022

PFL signs Sky New Zealand deal

The Professional Fighters League (PFL) and Sky New Zealand have announced an exclusive broadcast partnership for 2022. Sky Sport will become the exclusive PFL content provider in New Zealand, carrying both the PFL’s inaugural Challenger Series and the 2022 PFL Regular Season, Playoffs, and PFL World Championship. Additionally, Sky New Zealand will bring MMA fans exclusive […]

February 24, 2022

BT Sport to premiere Meatball Molly UFC doc

BT Sport will premiere Meatball Molly, the latest documentary from BT Sport Films, on BT Sport 2 on March 15th. The feature tells the incredible story of Molly McCann, from troubled beginnings on Merseyside, to becoming the first English female fighter to win in the UFC. The film examines the highs and lows of McCann’s […]

February 23, 2022

Discovery nears BT Sport JV, DAZN dropped

Although recent reports had suggested that streaming service DAZN was on the verge of clinching a deal to acquire BT Sport, Discovery has emerged as the frontrunner, with confirmation from BT that it has entered into exclusive discussions with Discovery regarding a new joint venture between BT Sport and Eurosport UK. The telco also revealed […]

February 3, 2022By Colin Mann

DAZN, BT Sport deal close?

DAZN, the OTT sports platform, is reportedly on the brink of agreeing a deal to acquire BT Sport and its Premier League rights in a deal worth around £580 million (€695.5m). BT Sport’s initial £385 million deal with the Premier League ran from 2019 to 2022, before a three-year roll-over to 2025. BT Sport holds […]

February 2, 2022

ESPN extends PFL deal

The Professional Fighters League (PFL) and ESPN have announced a new, multi-year media rights agreement that will see expanded coverage on ESPN linear networks and ESPN+ in the US. Under the deal, the entire 2022 PFL Playoffs and majority of Regular Season events will be televised on ESPN, as well as simulcast on ESPN+, with […]

January 26, 2022

Little Dot Sport appoints Matthews as Partnerships Director

Digital content agency and media network Little Dot Studios (an All3Media company), has appointed Katie Matthews as Partnerships Director of recently launched specialist label, Little Dot Sport. In this newly created role, Matthews will manage the label’s portfolio of clients, identify new development opportunities and demonstrate how Little Dot Sport’s team of social content, distribution […]

January 19, 2022

DAZN closing in on BT Sport

DAZN, the sports streaming service, is close to agreeing a deal to acquire BT Sport in an estimated $800 million (€698m) transaction that will give it access to valuable Premier League and UEFA Champions League matches, as well as a host of other sports rights including WWE, UFC and Premiership Rugby. A deal could be […]

January 13, 2022

UFC on discovery+ Netherlands, Eurosport Spain

UFC coverage will begin on discovery+ in the Netherlands and Eurosport in Spain this January with every UFC event to be made available to watch live and on-demand.UFC, the mixed martial arts organisation, has experienced a meteoric rise since its first event was held in 1993 and is now one of the most popular sports […]

January 11, 2022

Cannon to emcee Triad Combat

Triller Fight Club have announced the addition of Nick Cannon, beloved comedian, rapper, actor and television host of the Masked Singer TV series. Fans know his work from America’s Got Talent, the Nick Cannon Show and his popular Wild ‘N Out series. Cannon will serve as Master of Ceremonies for the inaugural Triad Combat show, held live […]

November 23, 2021