Advanced Television

xr

disguise powers xR concert on TikTok for Camila Cabello’s album launch

Cuban-born American singer, songwriter and actress Camila Cabello’s “Familia: Welcome to the Family” immersive live concert on TikTok, gave social media users a chance to experience her music like never before, drumming publicity and interest in her forthcoming album. Pioneers XR Studios used the disguise extended reality (xR) workflow to bring this groundbreaking performance to […]

June 23, 2022

EBU, ESA partner for ‘edgecasting’ project

The European Broadcasting Union (EBU) has signed an agreement with the European Space Agency (ESA) to work together on developing solutions that leverage 5G systems and so-called ‘edgecasting’ which is says will put Europe “at the vanguard of media delivery technology”. European citizens and industry alike will benefit from smarter and more efficient media delivery […]

June 22, 2022By Chris Forrester

Hans Zimmer European Tour powered by disguise

When internationally-renowned composer Hans Zimmer was looking to create the visual elements of his world tour, it was clear that the production required a brand new approach. Zimmer called upon award-winning theatrical projection designer Peter Nigrini to create something unique for the tour, and asked events specialists Pixway to help them bring it to life […]

May 30, 2022

disguise xR realises Alan Walker’s Hello World virtual concert

Norwegian DJ Alan Walker’s Hello World virtual concert for electric vehicle manufacturer NIO’s annual product launch day, used extended reality production powered by the disguise vx4 and rxII media servers to create a mixed reality ‘alternative universe’ that amassed millions of online views. Walker teamed up with China and Malaysia-based multimedia content creators Super Bonfire […]

May 17, 2022

disguise honoured with Queen’s Award for Enterprise for Innovation 2022

disguise, the visual storytelling platform and market leader in extended reality (xR) solutions, is one of 232 UK organisations to be awarded the prestigious Queen’s Award for Enterprise Innovation this year. disguise has been recognised for its excellence in extended reality (xR) and virtual production innovation at a time when the media and entertainment industry […]

April 21, 2022

disguise launches new Unreal Engine 5 plugin

Following the launch of Epic Games’ Unreal Engine 5, users of visual storytelling platform disguise can, with the help of disguise’s new RenderStream plugin, immediately benefit from the game engine’s next-generation photorealistic visual capabilities. disguise has been working closely with Epic Games to develop and launch the latest version of their free, open-sourced proprietary RenderStream […]

April 7, 2022

disguise acquires Polygon Labs

disguise, the visual storytelling platform and specialist in extended reality (xR) solutions, has announced its acquisition of broadcast data and content visualisation solutions platform, Polygon Labs. Through its suite of software solutions and creative services, Polygon Labs offers a cloud-native platform and turn-key services that have been used by global broadcasters such as CNN, Univision, […]

March 8, 2022

Lightware Visual Engineering helps guarantee LED capture quality

Lightware Visual Engineering is providing critical equipment that ensures the highest image fidelity on the XR stages undertaking the shooting of many high profile TV shows, movies, and live performances to hit the world’s screens in 2022. As XR technology evolutionizes the film and broadcast sector, with the technology being used on filming for The Mandalorian, […]

March 8, 2022

MELS invests in virtual production

After making a major investment in developing virtual film production capabilities and operating its virtual stage for more than a year, MELS is unveiling new state-of-the-art facilities: a cutting-edge 10,000 square-foot virtual production stage equipped with a motorised movable ceiling. This programmable, robotic feature opensup exciting possibilities for virtual production. “Our new virtual stage will […]

February 18, 2022

Silver Spoon, Schrom open XR studio in New York

Mixed reality experts Silver Spoon and production house Schrom have partnered to launch a new Extended Reality stage in New York. Meeting a growing demand for fully-equipped virtual production (VP) venues on the East Coast, XR New York will provide content producers from the entertainment industry – including broadcasters, filmmakers, agencies and brands – with […]

February 15, 2022