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#contraelapagon against DTT closure

#contraelapagon (against the switch off) is the change.org campaign, sponsored by online portal Vertele and supported by Atresmedia and Mediaset, launched against the closure of nine DTT channels ordered by…

Turkish court part lifts YouTube ban

A Turkish court has ruled that a blanket ban of YouTube violated human rights and ordered most of the restrictions be lifted, citing a supreme court ruling this week that…

Deloitte: Demand for multiplatform content up

Deloitte: Demand for multiplatform content up

Digital omnivores – those consumers who own a trio of tablets, smartphones and laptops – continue to grow, driven by the proliferation of new platforms and increased device adoption. Deloitte’s…

SecondSync joins Twitter

UK-based TV social media analytics company SecondSync is to become part of Twitter. In an announcement on its website, SecondSync says it is “very proud” of the business it has…

#TVTwitter helps brands get closer to conversation

#TVTwitter helps brands get closer to conversation

Research by Twitter and Thinkbox, the marketing body for commercial TV in the UK, has revealed how and why the UK is increasingly using Twitter while watching TV – and…

Turkey blocks YouTube

Turkey blocks YouTube

Turkey’s telecommunications authority has blocked YouTube, exactly a week after trying to prevent people from accessing Twitter and just three days ahead of local elections. The move came just hours…

Facebook data by 4C aids media buyers

Facebook data by 4C aids media buyers

A research company working with Facebook is releasing a study showing how data from the social networking site can be used to better target and buy television commercials. The analysis…

Australia: Social TV on the rise

Australia: Social TV on the rise

Research from Nielsen’s 2014 Australian Connected Consumers Report shows the number of online Aussies aged over 16 engaging in Social TV (posting comments or reading others’ comments about the TV…

Facebook: ‘With TV, primetime is all the time’

Facebook: ‘With TV, primetime is all the time’

Combining the power of TV with social media can significantly benefit engagement with content, according to Nicola Mendelsohn, VP EMEA, Facebook. Delivering a keynote speech at the PromaxBDA Conference in…

Nielsen Twitter TV ratings expand to Australia

Nielsen Twitter TV ratings expand to Australia

Nielsen, the global provider of information and insights into what consumers watch and buy, has confirmed it will bring Nielsen Twitter TV Ratings to Australia. Nielsen Twitter TV Ratings, together…