Extreme Reach (ER), the asset management solution for TV and video advertising, has released the findings of its Video Benchmarks Report with data from Q4 2020 and full year 2020. The report includes ad performance data

The games industry has thrived during the Covid-19 pandemic reports Futuresource Consulting; it has provided kids with a way to alleviate the boredom of lockdown through gaming and socialising digitally with friends. The Futuresource Kids Tech consumer survey, now in its 13th wave, addresses these gaming trends amongst kids between the ages of 3-16, providing […]

Swedish adults spend more and more time listening to streamed audio. Mediavision analysis reveal that younger adults are driving the development, while the older population prefers traditional radio to digital alternatives. Of course, this has substantial effects for the players within audio. In Sweden, 15–74-year-olds spend 99 minutes consuming audio-based media an average day. Approximately […]

Millions of Americans who are conducting sensitive or confidential work on home networks during the Covid-19 crisis are substantially more likely to face malware and other security threats if they also have piracy devices and apps in their homes, according to a new study from Internet threat education body Digital Citizens Alliance (DCA). A research […]

Podcasting, a growing sector of the media ecosystem, is increasingly drawing interest from global consumers, advertisers, publishers, and media companies. Global podcasting ad revenues increased more than 65 per cent annually from 2016-2019, and by 2023 the podcast industry will boast nearly two billion regular listeners, according to forecasts from Altman Solon. The podcasting wave […]

Nine out of 10 UK dog owners are watching more TV and streaming more content since the pandemic began. That’s not entirely surprising, but The Dog People at Rover have released a report that reveals where dogs fit into that down time – and it shows that nearly half (47 per cent) of dog owners […]

Research by Uswitch, the comparison and switching service, has uncovered that a third (33 per cent) of people said streaming online TV helped them to feel less lonely over the past year, with 43 per cent saying they’ve binged an entire series in a single day. A quarter (26 per cent) said they now exclusively […]

To mark the launch of Star on Disney+ on February 23rd, Radio Times has conducted a survey revealing how lockdown has impacted its readers’ TV viewing habits. Over 6,600 TV fans from across the UK took part in the survey, sharing some of their memorable moments from iconic series such as Lost, Family Guy and […]

UK games publisher and developer Jagex has shone a light on the habits of gamers, from preferred play location, to snack choice, to hours spent and more. Polling just under 2,000 gamers from around the world, the in-depth study disputes – and sometimes embraces – the habits that popular culture has often linked to the […]

OTT streaming has exploded as consumers seek out on-demand entertainment more than ever before, according to a report released by global app marketing analytics platform Adjust, further demonstrating a fundamental shift in consumption patterns toward mobile. Busting the myth that the majority of mobile streaming takes place on commutes, 84 per cent of consumers across […]