Advanced Television

Consumer Behaviour

Sweden: Families prefer Disney+ over Netflix

The launch of Disney+ in 2020 fundamentally changed the competitive landscape for streaming in Sweden in many ways – but perhaps most notably in the battle over families with young children. Analysis by Mediavision shows that Disney+ has a very strong position among these families. The immensely fast adoption of Disney+ upon launch in clearly […]

April 1, 2021

Study: Watch Parties gain foothold during pandemic

A study by The Diffusion Group finds one-in-seven adult SVoD users co-watched a TV show or movie with friends or family via an online watch party during the pandemic. “The pandemic not only drove home media consumption, but accelerated the use of connected TVs and video-based chat,” advises Lauren Kozak, Senior Analyst and report author. […]

March 31, 2021

Report: Social video new SVoD battlefield

Social media platform SaaS provider Tubular Labs has released its SVoD 2021 report, The New Battlefield: How SVODs Leverage Social Video to Win the Streaming Wars, which looks at how TV streaming platforms are competing not only for audience engagement online but for paid subscribers and TV programming tune-in. Among the key takeaways from the […]

March 31, 2021

Ireland: Survey highlights broadband importance

The latest Connectivity Survey from Ireland’s electronic communications sector regulator ComReg highlights the important role of broadband services for remote working and the likely take-up of faster broadband services in the future. The survey, conducted by Red C Research, finds that 79 per cent of people consider home broadband to be important, rising to 95 […]

March 31, 2021

Cross-media measurement solution for Netherlands

Data analytics specialist Kantar and market research company Ipsos have been awarded the contracts to deliver what is said to be the world’s first true cross-media total audience measurement solution for the Netherlands. Working in partnership with Nationaal Media Onderzoek (NMO), representing the interests of the Dutch Media Industry, the solution is claimed as the […]

March 31, 2021

Study: Americans plan to spend more time streaming

A study from US multiplay telco Verizon on how Americans have adapted to life one year into the pandemic, and what they think it will look like a year in the future, suggests permanent lifestyle changes in the workplace, a sustained larger appetite for streamed content, a comeback for phone calls, and a more equal […]

March 29, 2021

Survey: 31% of US “almost constantly” online

As smartphones and other internet-connected devices have become more widespread, 31 per cent of US adults now report that they go online “almost constantly,” up from 21 per cent in 2015, according to a Pew Research Center survey. Overall, 85 per cent of Americans say they go online on a daily basis. That figure includes […]

March 29, 2021

Analyst: E Europe to add 6m digital pay-TV subs

Eastern Europe will lose nearly 5 million pay-TV subscribers between 2020 and 2026 to take the total to 78.18 million, but the number of digital pay-TV subscribers will increase by nearly 6 million between 2020 and 2026 to 76 million, according to  the Eastern Europe Pay TV Forecasts report from analyst firm Digital TV Research […]

March 26, 2021

Analyst: Pandemic boosts VR take-up

The Covid-19 pandemic has prompted greater interest in virtual reality products, according to a survey from technology analysis firm CCS Insight. The company’s latest survey of people’s interest in and use of VR finds

March 25, 2021

Study: Price hikes don’t dampen UK streaming

Above-inflation price rises of up to 33 per cent are failing to curb Brits’ enthusiasm for film and TV streaming services, according to research by Priestley, the insight-led digital marketing consultancy. The study shows that young Brits are increasingly bouncing between services, using free trials and one-month subscriptions to binge-watch the latest films and TV, […]

March 24, 2021