Advanced Television

ESPN

BAL announces 2022 broadcast partners

The Basketball Africa League (BAL) ja announced its roster of broadcast partners for the 2022 BAL season, which tipped off on March 5th at the Dakar Arena in Dakar, Senegal, and will include stops in Cairo, Egypt and Kigali, Rwanda. The second BAL season will reach fans in 215 countries and territories in 14 languages […]

March 7, 2022

Neiman Marcus drives 150k shopping sessions via CTV

MadHive, the enterprise software company that powers modern media, has announced its recent shoppable Connected TV (CTV) campaign with CBD skincare brand Cannaluxe (formerly Cannuka Luxe) drove more than 150K shoppers to NeimanMarcus.com. The overall campaign generated 10 million impressions across premium publishers including Fox, ESPN, FX, AMC, and Bravo, The CW, Food Network, Bravo, […]

March 3, 2022

Disney confirms NFL Sunday Ticket bid

Disney CEO Bob Chapek has confirmed that the company, via its ESPN sports network, will bid for the NFL Sunday Ticket rights – the American football league’s subscription package that allows fans to watch out-of-market games.  According to reports, the Sunday Ticket rights could fetch $2.5 billion per year, as ESPN faces competition from the […]

February 11, 2022

Fast Studios to launch Women’s Sports Network

Fast Studios, the LA-based venture studio, has unveiled its plan to build the Women’s Sports Network — a free, ad-supported, 24/7 streaming destination where fans will find 100 per cent women’s sports content. The Women’s Sports Network has confirmed participation from several leading organisations including the Ladies Professional Golf Association (LPGA), US Ski and Snowboard […]

February 2, 2022

Survey: US sports viewers frustrated with ‘live’ streams

US sports viewers are frustrated with latency issues when watching a ‘live’ sporting event according to research conducted by Phenix, When shown a video that depicts delays at various intervals compared to the live feed at the stadium, US sports viewers were frustrated with the delays in the stream while watching the game. Of those […]

January 26, 2022

ESPN extends PFL deal

The Professional Fighters League (PFL) and ESPN have announced a new, multi-year media rights agreement that will see expanded coverage on ESPN linear networks and ESPN+ in the US. Under the deal, the entire 2022 PFL Playoffs and majority of Regular Season events will be televised on ESPN, as well as simulcast on ESPN+, with […]

January 26, 2022

Disney reorganises to boost DTC

To support the ongoing expansion of The Walt Disney Company’s direct-to-consumer business around the world and fuel the expanding pipeline of local and regional content for its streaming services, the Company is creating a new hub for international content creation under the direction of Rebecca Campbell as Chairman, International Content and Operations. In addition, the […]

January 20, 2022

ESPN extends Premier League rights in South America

Disney-owned ESPN has retained the Premier League TV rights in South America after agreeing a new three-year deal, from 2022 to 2025. The value of the deal is reportedly £250 million (€219.4m) across the three years, representing a 35 per cent increase, and covers Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay and Venezuela. […]

January 18, 2022

Apple, MLB in streaming talks

Apple is holding discussions with Major League Baseball (MLB) with regards to streaming live games next season. Talks are already at a “serious stage” according to The New York Post, and a deal could see Apple offer live sports content on its Apple TV+ platform for the first time. MLB has been attempting to sell […]

January 11, 2022

Report: Trends that defined the video market in 2021

Streaming video has exploded and more companies are fighting for a piece of the pie; in an end of year report, Interpret examined the most significant developments impacting the video industry. 2021 brought several welcome changes after a 2020 that was great for subscription streaming services but a challenge for much of the rest of […]

December 22, 2021