Advanced Television

Extreme E

beIN Sports airs Extreme E in SE Asia

Electric SUV racing series, Extreme E, has announced an addition to its current broadcast agreement with beIN Sports. The international broadcaster, which already airs Extreme E within its MENA territories, will televise all five of Extreme E’s 2021 X Prix events with race highlights, magazine, preview and review shows in its South East Asian regions: […]

October 29, 2021

Extreme E welcomes UK Government investment for Scotland race

Extreme E has welcomed the announcement by the UK Government that it intends to invest £1 million in its proposed off-road race on the Outer Hebrides in 2022. The announcement today in the House of Commons follows productive discussions with the UK Government, the Comhairle nan Eilean Siar and other key stakeholders over several months. […]

October 27, 2021

Extreme E expands coverage in Ukraine

Off-road electric racing series Extreme E has confirmed Setanta Sports as its latest broadcaster in Ukraine. As part of the series’ growing expansion in Ukraine, Setanta Sports will air Extreme E’s full debut season, including the live race feed, highlights, preview, review and magazine shows on its Setanta Sports and Setanta Sports + channels, as […]

October 22, 2021

UK confirmed for Extreme E Season 1 finale

Extreme E, the sport for purpose electric off-road racing series, has confirmed that its Season 1 finale, ‘the Jurassic X Prix’ will take place in Bovington, in the UK’s South Coast county of Dorset, on 18-19 December 2021. Alejandro Agag, Extreme E Founder and CEO, said: “I’m very excited by this race location – our […]

October 12, 2021

Etihad Airways selects Extreme E for IFE

Extreme E, the pioneering electric SUV racing series, has announced that its magazine programme – Climate Changers – has been selected by acclaimed airline, Etihad Airways, for its inflight entertainment (IFE) service, E-Box. The airline’s E-Box service provides guests with hundreds of hours of on-demand video and audio content via touch screen technology. The wireless […]

September 17, 2021

Extreme E generates €47m economic impact for first event

YouGov Sport, the international research and data analytics organisation, has revealed its overall assessment of the economic impact of Extreme E’s inaugural event in Saudi Arabia in April, calculating the total to be more than €47 million – the total economic boost the X Prix contributed to the host country. Using its unparalleled access to […]

September 15, 2021

Extreme E digital platforms hit 100m video views

Extreme E, the all-electric off-road racing series, has seen its digital footprint grow exponentially since the beginning of 2021, reaching a landmark 100 million video views on its social channels in its mid-season reporting and beating targets set at the beginning of the year. The series saw more than one billion impressions across the social […]

September 8, 2021

Extreme E extends DAZN deal

Electric SUV motorsport series, Extreme E, has announced it is extending its partnership with global sports streaming platform DAZN. DAZN, which already airs Extreme E’s events in Japan, will carry the live and on-demand streaming of the championship’s X Prix events as well as the magazine programme, preview and review shows – in English – […]

August 23, 2021

Ukraine: Extreme E on First Auto

Extreme E, has confirmed Ukraine’s specialist automotive channel, First Auto, as its latest broadcaster. The Kyiv-based commercial television station will air Extreme E’s full debut season, including the live race feed, preview and magazine shows on its linear channel as well on-demand on its digital outlet. The coverage will be shown in both English and […]

August 20, 2021

Greenland: Extreme E on KNR

Off-road electric racing championship, Extreme E, has confirmed that Greenland’s flagship national television broadcaster, KNR (Kalaallit Nunaata Radioa), will air the championship’s Arctic X Prix live on its digital, terrestrial and cable television channels. The sport for purpose championship, which made its global debut in Saudi Arabia back in April this year, will make motorsport […]

August 4, 2021By Nik Roseveare