Advanced Television

QVC

Research: Shoppable TV ads drive purchase decision

According to research from insights firm Aluma, half of online adults recall seeing shoppable ads on television. Of these consumers, 39 per cent have engaged such ads, 70 per cent of which purchased a featured product, either at that time or thereafter. Alumna’s report, Shoppable TV Ad Engagement among US Online Adults, shows that engagement […]

January 3, 2023

QVC, HSN livestream video shopping on Pluto TV

Video commerce specialists QVC and HSN have launched on AVoD service Pluto TV. QVC and HSN are joining Pluto TV in the US as the only livestream shopping channels on the service. QVC and HSN, part of Qurate Retail, will offer Pluto TV’s audience some 40 hours a day of live vCommerce programming across both […]

December 5, 2022

QVC, HSN launch shopping experiences on The Roku Channel

QVC and HSN, specialists in video commerce (vCommerce), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms, have launched on The Roku Channel, a leader in free, ad-supported streaming TV (FAST). QVC and HSN are the first livestream shopping channels on The Roku Channel, which reaches US households with an […]

November 15, 2022

QVC, Stranger Things create livestream and VoD shopping events

QVC has partnered with Netflix’s Stranger Things and social influencer Tessa Netting to present four original streaming shopping events inspired by the hit series – including two livestreams.     QVC’s streaming shopping events appear exclusively on the QVC+ and HSN+ streaming experience, which is available in more than 100 million internet-connected US homes and on many […]

November 5, 2022

QVC+ and HSN+ on Cox Contour and Contour Stream Player

 QVC and HSN have launched their interactive streaming shopping service on Cox Contour and Contour Stream Player as the first livestream shopping app on either platform. The QVC+ and HSN+ combined streaming experience offers Contour customers QVC and HSN’s most robust, comprehensive video commerce experience, with live, on-demand and streaming-only content together in one, easy-to-use, fully […]

October 13, 2022

QVC+, HSN+ launches on Samsung Smart TVs

QVC and HSN, specialists in multiplatform video commerce, have launched their interactive streaming shopping service on Samsung Smart TVs in the US. The QVC+ and HSN+ streaming experience combines QVC’s and HSN’s five linear broadcast channels – QVC, QVC2, QVC3, HSN and HSN2, offering 50+ hours a day of live vCommerce content – with three […]

September 21, 2022

QVC & HSN’s Shoppable Live Video Streaming App is Now on the Web

Qurate Retail Group, a specialist in multiplatform video commerce (‘vCommerce’), has launched a web version of QVC and HSN’s interactive streaming shopping service, making this innovative app available to approximately 120 million internet-connected homes across the US. The QVC+ and HSN+ streaming experience is available at plus.qvc.com and plus.hsn.com. QVC and HSN are part of Qurate Retail. The QVC+ […]

June 28, 2022

QVC on FuboTV

QVC has become is the first livestream shopping channel on FuboTV, bringing 20 hours a day of live vCommerce programming, featuring leading brands and new products presented by celebrities and other interesting personalities who also engage with customers in real-time across multiple platforms. With this launch, QVC is now available on the top subscription services […]

June 9, 2022

SES extends contract with QVC

Home shopping channels from QVC have signed a multi-year contract renewal with satellite operator SES for viewers in the UK and Ireland. The companies have announced a five-year contract renewal to broadcast the company’s QVC, QVC Beauty, QVC Extra and QVC Style channels over SES’s 28.2 / 28.5 degrees East satellites. As part of the […]

April 4, 2022By Chris Forrester

Dubois joins Qvest as VP Sales Europe Media & Entertainment

Qvest has appointed Rafael Dubois as Vice President Sales Europe Media & Entertainment Thus. Qvest will further strengthen its long-term growth strategy in Europe and support customers to master their digital transformation processes.As the new Vice President Sales Europe Media & Entertainment at Qvest, Dubois will further develop the European growth strategy of Qvest, lead […]

March 8, 2022