Tubi, Fox’s ad-supported US streamer, was among the TV brands given a big push during the coveted Super Bowl commercial breaks with two brand spots. The ads featured giant rabbits throwing viewers down a rabbit hole, implying the variety of content available on Tubi. Tubi CMO, Nicole Parlapiano, commented: “While much of the streaming world […]
US multiplay operator Comcast has unveiled plans to deliver a personalised, interactive and bilingual viewing experience for the FIFA World Cup Qatar 2022 across its entertainment platforms, including Xfinity X1, Xfinity Flex, the Xfinity Stream app and XClass TV. The platforms will aggregate all available English and Spanish live coverage and on demand replays into […]
Major AVoD platforms have joined the original content goldrush, with groups such as Roku, Tubi and IMDb TV (soon to be Freevee) collectively releasing over 100 brand new original titles in the last two years. A report from Ampere Analysis also finds that the US AVoD services with the highest investment in original content have […]
Findings from Tubi, FOX Entertainment’s free streaming service, reveal the explosive growth of AVoD services, set to surpass SVoD this year in audience size, and the changing demographics of a free streaming universe that remains young and multicultural while becoming more reflective of national audience averages in education and affluence. The report, The Stream: 2022 […]
Streaming video has exploded and more companies are fighting for a piece of the pie; in an end of year report, Interpret examined the most significant developments impacting the video industry. 2021 brought several welcome changes after a 2020 that was great for subscription streaming services but a challenge for much of the rest of […]
FOX Entertainment has acquired MarVista Entertainment, a global payer in made-for-platform original content. The announcement was made by FOX Entertainment CEO Charlie Collier and MarVista CEO and Founding Partner Fernando Szew. Under Szew’s leadership, MarVistahas developed an efficient infrastructure, operating systems and production models powering an average of 80 titles annually across all genres. MarVista […]
FOX News Media’s new AVOD streaming service FOX Weather will simulcast its live weekend programing on FOX Business Network (FBN) starting December 4th, announced FOX Weather President Sharri Berg. The simulcast marks the first time the streaming service will be made available to a linear audience since the platform launched in October 2021. Every Saturday […]
Three key trends emerged from Hub Entertainment Research’s latest Conquering Content study, which tracks how consumers discover TV content – and the platforms they use to watch newly discovered shows and movies: 1) Streaming’s advantage as the home for favourite shows continues to grow: Consumers are now three times more likely to discover a new […]
FOX Weather, FOX News Media’s AVOD streaming service launching on October 25th, has named four additional meteorologists and a multimedia journalist to its on-air team, announced Sharri Berg, president of the platform. Marissa Torres, Ian Oliver, Kiyanna Lewis, and Jane Minar will helm programming across the platform, while Brandy Campbell will serve as a multimedia journalist. […]
FOX Weather, FOX News Media’s 24/7 ad-supported streaming weather service, will launch in the US on October 25th. The new service marks FOX News Media’s eighth platform under the leadership of CEO Suzanne Scott as its original linear network FOX News Channel celebrates its 25th anniversary this week. Additionally, veteran WABC-TV meteorologist Amy Freeze has […]