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Analysis: UK appetite for VoD grows

July 23, 2021

As of June 2021, there are 16.7 million VoD-enabled households in Great Britain, as 57 per cent are subscribed to at least one service, while figures for those taking on new subscriptions take a fall compared to last year, according to findings from insights and consulting company Kantar.

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Categories: Articles, Broadcast, Catch Up, Consumer Behaviour, Markets, OTT, OTT, Pay TV, Premium, Research, VOD

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