Advanced Television

Consumer Behaviour

Survey: Pandemic dampens Super Bowl excitement

As this year’s Super Bowl approaches, insights platform DISQO surveyed over 8,000 people in the US to determine plans to watch, excitement levels and interest in brand ads during the game. Super Bowl LV takes place on February 7th and sees the Tampa Bay Buccaneers take on the Kansa City Chiefs at the : Raymond […]

February 4, 2021

BBC reveals financial transformation results

The BBC has set out how it has transformed its finances over the past decade to ensure it continues to deliver exceptional value for all audiences. The Corporation has faced an effective real-terms reduction in income of around 30 per cent since 2010/11 as a result of increased funding obligations, such as the World Service […]

February 3, 2021By Colin Mann

Data: Strong growth for Oz BVoD

Data from research firm Roy Morgan shows 8.6 million Australians now watch Broadcast Video on Demand’(BVoD) services which include ABC iView, SBS On Demand, 7plus, 9Now and 10 Play. All five leading services have grown strongly during 2020 as Australians endured a nation-wide lockdown from late March until early June and Victorians experienced a second, […]

February 3, 2021

Study: Pandemic drives demand for lighter news

Covid-19 may have dominated the headlines throughout 2020, but audiences tired of the doom and gloom have also been craving some light relief. Ruptly, the international news and multimedia agency, says the past year also saw a substantial increase in demand for softer, non-pandemic-related stories from broadcasters and publishers around the world. In the 12 […]

February 1, 2021

Research: 43% US homes considering vMVPD switch

Findings from research firm Parks Associates reveal that 43 per cent of US broadband households with traditional pay-TV are likely to switch to a virtual multichannel video programming distributor (vMVPD) in the next 12 months. The research, found in Growth and Challenges for vMVPDs, shows that while the absence of live sports and live performances […]

January 28, 2021

Survey: 1 in 6 Brits struggling to afford broadband

More than one in six people are struggling to afford their broadband during the third lockdown, UK advisory charity Citizens Advice has found. This comes at a time when people are more reliant on broadband to work, teach their children and order essentials. Citizens Advice found that during the first lockdown, certain groups, including people […]

January 28, 2021

Study: Open standards critical to connected home future

More than three out of every four (76 per cent) broadband service providers have either started to implement open standards development organisation the Broadband Forum’s User Services Platform (USP) or plan to do so in the next year, according to a new report. Respondents to a major new study

January 28, 2021

Research: Kids flock to TikTok & Roblox in lockdown

A report from CHILDWISE, an independent market research agency specialising in children and young people, reveals exactly what children have been doing under lockdown and how it is affecting their lives – including how gaming and social media is helping them cope and how many hours they really spend online. The CHILDWISE Monitor Report 2021 […]

January 28, 2021

Research: US execs look to 5G economic boost

Findings from Verizon Business’s Verizon 5G Business Report show that US technology decision-makers overwhelmingly agree 5G high-speed communications networks and devices will create new growth opportunities and applications for their companies and industries within the next two years. “Over the last year, 5G has become top-of-mind for businesses as they manage through condensed digital transformation […]

January 28, 2021

UK increasingly attracted to AVoD

A report from digital ad verification specialist Integral Ad Science (IAS), suggests that consumer preference is shifting to ad-supported streaming content. The report, UK Streaming Wars, provides insights into UK consumer use and preferences for Connected TV (CTV) devices and ad-supported streaming services, and comes in the wake of stay-at-home orders around the globe in […]

January 27, 2021