Advanced Television

Consumer Behaviour

Multitasking viewers do focus on the TV

Devices such as smartphones, tablets, laptops, desktops and portable gaming systems have made it easy for consumers to multitask while watching TV. However, a November 2013 study by TiVo found that three-quarters of US TV viewers were more focused on what was on the tube, even when using a second screen. Smartphones were the No. […]

February 27, 2014

30% US broadband users watch video on mobile

Parks Associates research shows that nearly 30 per cent of US broadband users watch video on a mobile phone monthly, with the average user watching 1.7 hours of video on a mobile phone each week. “Since 2008, revenues from voice services for the top-four US mobile network operators (MNOs) have declined

February 26, 2014

Netflix uses viewing data to guide production

Netflix spends $3 billion a year on TV and film rights, with about $300 million of that ploughed into making its own shows – using decisions based on a meticulous analysis of the viewing habits of its 44 million subscribers worldwide. Todd Yellin built the engine that recommends TV shows and films that users might

February 24, 2014

Russia: 90% of TV searches watched online

Yandex, a popular Russian Internet search engine, has offered an insight into users’ online search patterns, including illegal video piracy. Two-thirds of users seeking websites related to

February 24, 2014

TiVo: Millennials embrace both old and new

TiVo has revealed the results of its 2013 Millennial Video Entertainment survey, which found that more than one-third (36 per cent) of Millennials’ TV viewing time was spent viewing traditional TV content such as TV shows and live sports. However, unlike previous generations, Millennials – known as ‘Generation Y’ with birth years ranging from

February 21, 2014

Brit Awards: TV Twitter record as ratings slump

This year’s Brit Awards has set the record as the most tweeted about TV show in the UK, while the TV audience for the music awards ceremony plummeted to its lowest level since 2006. The ITV show instigated

February 20, 2014

Mobile ad reach doubles

Virtualisation, networking and cloud infrastructure specialist Citrix has released its Mobile Analytics Report for the first quarter of 2014, providing insight into subscriber behaviour and related factors that determine quality of experience (QoE) for mobile data services. This quarter’s report is being released in conjunction with a mobile data subscriber survey

February 20, 2014

Mobile video ‘not good enough’

Allot Communication has published its February 2014 MobileTrends Report which explores the factors that impact video delivery quality over mobile data networks. The report examines how download bandwidth, duration, resolution, mobile operating system (iOS, Android) and video container

February 19, 2014

Study: Content theft ‘big business’

Content theft sites made nearly a quarter of a billion dollars last year from advertising on rip-off sites, according to a new report – Good Money Gone Bad: Digital Thieves and the Hijacking of the Online Ad Business – from the Digital Citizens Alliance, a consumer-oriented coalition focused on educating the public and policy makers […]

February 19, 2014By Colin Mann

Viewing surge for House of Cards

Initial analysis of demand for programmes in season two of Netflix’s House of Cards carried out by network intelligence specialist Procera Networks has revealed a significant increase over season one. In a blog post, Cam Cullen, Vice President of Global Marketing, reported

February 17, 2014By Colin Mann