Uber and LinkedIn have joined the ranks of the world’s most valuable brands as they made their debut in the 2019 Interbrand Best Global Brands Report. But the 20th edition of the Best Global Brands report was less welcome for Facebook at #14 which dropped out of the top 10. Apple, Google and Amazon
IABM has released its latest Buying Trends Report – built on analysis of qualitative evidence gathered from broadcast and media companies immediately prior to IBC 2019, together with quantitative data drawn from their latest financial filings. The report’s findings reflect the ongoing radical shift in the demand side of the industry: revenue growth decreased by […]
The gaming accessories market continues its ascent, with 76 million units shipped worldwide in 2018, according to the Gaming Headsets and Accessories report from research firm Futuresource Consulting. This represents an increase of 22 per cent on 2017, generating a retail value of $3.1 billion from a combination of headsets, speakers, keyboards and mice. “Gaming […]
With the Marvel Cinematic Universe evolving its roster – including several new, original shows on the Disney+ streaming service – it leaves fans wondering what comes next. One of the best ways to gauge audience expectations around this is through social media conversations. To see what Marvel projects generated the most engagement/volume, social media analytics […]
Research from Ampere Analysis finds that over one quarter of all content spend worldwide is devoted to sports rights. In 2018, 26 per cent of global content spend was focused on sports rights acquisition at a value of nearly $38 billion (€34.4bn). This figure has almost doubled from $20 billion in 2012. Put another way, […]
As new video platforms continue to proliferate and entertainment trends evolve, children are consuming increasing amounts of content from a wider variety of sources, and often multi-tasking to fit more in, according to the latest Kids Tech consumer survey results from Futuresource Consulting. The research, covering children aged three to 16 across Brazil, China, France, […]
A study from Hub suggests that gaming is not only compelling entertainment, but also a forum where friendships are created and maintained – especially for young men. Highlights from Hub’s Gaming 360 survey include: Gaming is “social grease” for young men. Male gamers under 35 are far more likely to have social motivators for playing. […]
Research from Parks Associates finds 70 per cent of US broadband households with a major video service consider its user interface to be good, with 48 per cent rating it “very good,” and these scores impact their willingness to recommend the service to others. Analysis of
Research from Amdocs Media which explores the media consumption preferences of UK consumers suggests that the television is the most popular means of accessing their media subscription services (video, music and gaming). Fifty per cent of consumers surveyed selected
As more customers turn to digital options for their video entertainment, TV ad spending is flattening. In eMarketer’s latest report on US digital video, the market research company forecasts that US advertisers will spend $70.30 billion on TV this year, a decrease of 2.9 per cent from 2018. eMarketer forecasts that total ad spending at […]