Advanced Television

HBO Max

KPN, HBO Max collaboration

Customers of Dutch multiplay telco KPN will soon be able to watch entertainment from SVoD service HBO Max through their services thanks to a multi-year collaboration. From September 2022, KPN customers can add an HBO Max subscription to their KPN Internet, TV or Mobile subscription – making the streaming service available to 3.6 million Dutch […]

August 15, 2022

Report: Why HBO Max viewers are most satisfied with its AVoD service

Which ad-supported streaming services are viewers most satisfied with? A new Whip Media report, which included survey responses from about 2,500 US viewers, looked at that question. In particular, viewers were most satisfied with HBO Max’s ad-supported experience. Meanwhile, Hulu’s experience – due to a high level of viewer annoyance with their ads, left something […]

August 12, 2022

WBD names Germany management team

Hannes Heyelmann, who was named EVP and General Manager of Warner Bros Discovery Germany, Switzerland and Austria in June, has unveiled his management team. “In the past few weeks I have been working on the future strategy for Warner Bros Discovery in Germany, Switzerland and Austria, including the formation of the management team for our […]

August 10, 2022

S&P: WBD outlook remains positive

Credit ratings agency S&P Global Ratings has confirmed its positive outlook on Warner Bros Discovery (WBD; BBB-/positive/A-3) is unchanged after the company reported its first quarterly results post-merger and lowered its 2022 and 2023 EBITDA guidance. “A positive outlook implies a 33 per cent chance we will raise the ratings, but also up to a […]

August 10, 2022

HBO Max enhances app

SVoD service HBO Max has completed the roll out of a new user experience on desktop, iOS and Android mobile devices, and Amazon Fire tablets, where available globally. The re-platformed app delivers highly requested new features from HBO Max fans and marks the conclusion of moving all HBO Max apps to a new, more performant […]

August 9, 2022

Combined HBO Max, Discovery+ to launch in 2023

Warner Bros Discovery has revealed further details about its plan to combine SVoD services HBO Max and Discovery+ into one offering. Speaking during the company’s Q2 analyst call, executives said a merged version of the two SVoD services would begin to roll out in the US in the summer of 2023 and expand to other […]

August 5, 2022

HBO receives record Emmy noms

HBO/HBO Max has received 140 Emmy nominations across 24 original programmes for the upcoming 74th annual Emmy Awards. HBO earned the most nominations for a single network or platform ever.  This marks the 20th time in history that the HBO brand has received the most Primetime Emmy nominations of any network/platform in a single year. […]

July 13, 2022By Nik Roseveare

HBO Max shelves European originals

HBO Max is halting original productions across most of Europe. The streaming platfom confirmed that it will no longer produce originals in Denmark, Sweden, Finland, Norway, Turkey, Central Europe and the Netherlands, leaving just Spain and France unscathed. The movie is part of a plan from parent Warner Bros Discovery to cut some $3 billion […]

July 5, 2022

Whip Media Report: HBO Max, Disney+ lead in viewer satisfaction

HBO Max and Disney+ are the two streaming services that US viewers are most satisfied with according to a comprehensive new report from Whip Media, the leading enterprise software platform and data provider to the world’s largest entertainment organisations. Whip Media’s new Streaming Satisfaction Report – which is based on survey results from nearly 2,500 […]

June 29, 2022

HBO Max brings House of the Dragon experience to SDCC

The world of Westeros is returning to San Diego Comic-Con (SDCC).  HBO Max announced the next major phase in the House of the Dragon global marketing campaign. To celebrate the new HBO Original drama in the Game of Thrones franchise ahead of its August 21st premiere, HBO Max will transport SDCC guests to a Targaryen-ruled […]

June 29, 2022By Nik Roseveare