Advanced Television

NBCUniversal

Peacock at 28m subs; first original films

Peacock has announced three upcoming original films scheduled to premiere on the service in 2023: Shooting Stars, Praise This, and The Killer. Each film (more details below) is part of a previously announced collaboration with Universal Pictures to produce a number of films made exclusively for Peacock. “We know people join Peacock to watch movies, […]

May 3, 2022

NBCU, tvScientific ad platform partnership

NBCUniversal has confirmed a strategic investment and partnership with connected TV performance advertising specialist tvScientific to launch Peacock Ad Manager, a brand-new self-service with full-funnel attribution measurement. With Peacock AX — NBCU’s cross-genre streaming solution that unlocks access to all long-form and short-form streaming inventory across screens — reaching more than 180 million US adults […]

April 29, 2022

Peacock growth boosts Comcast

Comcast has announced strong subscriber growth in its Peacock streaming service which benefitfed from the return of major sporting events, as well as a post-pandemic boost from its theme parks. The company posted a 9 per cent increase in adjusted earnings before interest, tax, depreciation and amortisation, at $9.2 billion in the first quarter, ahead […]

April 28, 2022

ITV studios America bolsters exec team

ITV Studios America has announced executive team promotions for Anuj Goyal being elevated to Vice President, Business and Legal Affairs and Neil Forcadela to Vice President, Production Finance, as well as the hire of Robert Sorkin as Vice President, Business Development and Strategy. The announcement comes following news of ITV Studios America producing FRANKLIN, starring […]

April 28, 2022

Amagi puts more personalisation & automation into Amagi PLANNER

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, has launched the advanced version of its content planning and scheduling platform – Amagi PLANNER. The product, introduced in 2021, makes planning and scheduling of channel programming seamless and cost-effective for digital-first companies. Amagi PLANNER enhancements include flexibility in ad break scheduling, […]

April 13, 2022

Amagi announces VoD orchestration solution for content owners

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, has announced the general availability of Amagi ON-DEMAND, its robust content management solution for orchestrating Video-On-Demand (VoD) content workflows. The product has already seen successful deployments from early adopters. The product uses cloud automation to make every stage of the online content […]

April 12, 2022

Peacock adds to leadership team

NBCUniversal has announced two new additions to Peacock’s executive leadership team, naming Shannon Willett as Chief Marketing Officer (CMO) and Brian Henderson as Executive Vice President, Programming. Both newly established roles report to Peacock President Kelly Campbell.  “We are thrilled to welcome Shannon and Brian, two exceptional leaders that will play vital roles in making […]

April 6, 2022

Peacock on American Airlines

Peacock, NBCUniversal’s streaming service, has joined the American Airlines inflight entertainment roster. Launching immediately, with a dedicated Peacock branded channel, the exclusive partnership features complimentary inflight access to the streamer’s catalogue of select Original content, with shows including Bel-Air, Real Housewives Ultimate Girls Trip, Girls5eva and more Customers can access Peacock’s channel via seatback devices, […]

April 1, 2022

US Soccer Foundation names Telemundo as Spanish-language media partner

The US Soccer Foundation has named NBCUniversal Telemundo Enterprises as the organisation’s first official and exclusive Spanish-language media partner. Through this partnership, Telemundo joins the Foundation in its efforts to advance soccer as a means for helping children in underserved communities reach their full potential, including supporting the Foundation’s signature Soccer for Success youth programme, […]

March 24, 2022

NBCUniversal unveils ‘converged, data-driven future’

At One22, NBCUniversal’s second annual local-to-global developer conference, the company laid out its vision for industry interoperability and cross-platform activation with new partner integrations and enhancements and updates to the company’s One Platform technology stack. Specifically, NBCUniversal says it is fully enabling programmatic buying on streaming platform Peacock and enabling programmatic guaranteed activation of NBCUnified […]

March 22, 2022