Advanced Television

Pluto

In Bloom anthology coming to Pluto TV, Paramount+

MTV Staying Alive Foundation, Paramount Global and the Bill & Melinda Gates Foundation, have announced the upcoming release of In Bloom. An anthology of five compelling short films spanning countries and cultures, In Bloom delves into the complexities of gender issues following characters on the brink of life defining moments, by choice or circumstance. The collection […]

February 26, 2024

Paramount end game?

It seems like we’ve been waiting for ‘the other shoe to drop’ and someone to buy Paramount for a long time. Even the group’s own CEO holds staff ‘town halls’ openly discussing likely bids while enjoining them to concentrate on their jobs and his own growth plans. That will be a good trick, if they […]

February 1, 2024

Priest named Paramount+ UK boss

Anna Priest has been appointed Senior Vice President and Head of Paramount+ in the UK. The announcement was made Marco Nobili, EVP and International General Manager of Paramount+, in a staff memo.   Priest, who previously served as Chief Marketing Officer for Paramount UK, will now report to Nobili, with the marketing , content and […]

October 4, 2023

Analysis: FAST takes off

Currently, nearly seven in 10 (69 per cent) TV content viewers in the US use free streaming services at least monthly, a sharp increase from 42 per cent in 2019, according to Horowitz Research’s State of Media, Entertainment & Tech: Subscriptions 2023 study. This rapid growth in usage of free streaming services is driven by […]

March 29, 2023

XITE launches new music channels on Pluto TV

XITE, the music video platform, has launched three linear music video channels on ad-supporting streaming service, Pluto TV. The channels will focus on rock, country and gospel. XITE Rock features iconic rock and metal classics, as well as future legends and tracks from the alternative scene. The XITE Classic Country channel offers Country music video […]

February 16, 2023By Nik Roseveare

Drew Barrymore fronts Pluto TV campaign

Pluto TV, the free streaming television service, has premiered a new global brand campaign starring Drew Barrymore on her daily talk show, The Drew Barrymore Show. The new ‘Stream Now. Pay Never’ campaign features three unique commercial spots highlighting the streaming service’s no strings attached approach to accessing programming and entertainment. The video spots officially […]

December 16, 2022

Pluto TV lands in Canada

Pluto TV, the FAST (free ad-supported streaming television) service, has made its debut in Canada, streaming more than 20,000 hours of free programming. This marks Pluto TV’s most robust content at launch offering to-date, introducing a lineup of over 110 thematic and single-series channels curated from a library containing thousands of titles from Paramount and […]

December 1, 2022

Pluto TV, Mondo TV sign content deal

Pluto TV, the free streaming television service, has announced a partnership with Mondo TV Studios, part of Mondo TV Group, a European producer and distributor of animated content. The deal will see a number of titles from the Mondo TV library to Pluto TV in Italy and across various markets in Latin America, including Argentina, […]

October 19, 2022Nick Snow @ MIPCOM

Pluto TV adds Sony channels in UK, Europe

Pluto TV, the free ad-supported streaming television (FAST) service, has launched four new channels in collaboration with Sony Pictures Television (SPT). The multi-territory agreement brings SPT content to Pluto TV across Europe and the UK. The new channels operate on Pluto TV across Spain, Italy, Germany, Switzerland, Austria and the UK, with channels catered to […]

June 16, 2022

Pluto TV launches Chefclub in US, LatAm

Chefclub has announced an agreement with free streaming television service, Pluto TV, in the US and Latin America. Chefclub will bring over a hundred episodes of cookery content to Pluto TV in both Spanish and English, starting with the  immediate launch of Chefclub Kids content on Pluto TV’s Find Out Why channel. “Culinary entertainment transcends […]

April 11, 2022