Smart TV data company Inscape is expanding its suite of data offerings through the creation of a National Representative Panel (NRP). The provider of automatic content recognition (ACR) data, which recently surpassed a consumer opt-in footprint of 15 million Smart TVs in the US, says it is continuing to enable new use cases for media […]
Who are the new Indian online video viewers? According to Google, they’re 15-34 year-olds (73 per cent) who Google videos whenever they wish to learn something. The search giant revealed these details in a report titled the Indian online video viewer based on viewership patterns and behaviour on its video-streaming platform, YouTube. The report highlights […]
Interpret newest GameByte report, which tracks the gaming behaviour of kids age 3-12 in the US, has revealed a clear leader in the video content wars among younger gamers. Across mobile, console, and PC, YouTube is consistently ranked within the top-3 main sources for kids to learn about new games. For mobile game information in […]
On March 20th, video sharing site Dailymotion made the decision to reduce the bandwidth required to broadcast videos on its platform to address the risk of network saturation. The end of the confinement period in France marks the return to normal for the platform, which will again broadcast its videos in UHD definition, Full HD […]
Suggesting that helping users connect with their audience is its top priority, now having become especially important as digital takes precedence in how people interact, communicate, and stay connected, and to make this even easier for advertisers’ brands, YouTube has revealed a new global content solution – YouTube Select. In a Google Ads Blog Post, […]
A selection of the hundreds of videos uploaded by fans to social media using #FootballsStayingHome will be aired on EE’s big screens at Wembley Stadium on May 16th. The 27 minutes broadcast will kick off at 3pm and will be streamed on the Official England football team Twitter account. Fans were responding to The FA’s […]
Men prefer to consume animated videos on YouTube when it comes to explainers, news and concept-based content, according to a recent analysis of YouTube viewership patterns by a news channel on the platform. The channel, Bisbo, shared this insight based on the spike in viewership it has seen during the nationwide lockdown. The locked-in audience […]
YouTube and Facebook have deleted accounts held by conspiracy theorist David Icke. YouTube said said Icke had violated its policies on sharing information about coronavirus. The controversial figure had made unproven claims about the nature of the virus on several Internet platforms, including one that it is linked to the rollout of 5G networks. The […]
Freesat, the UK FTA platform, has announced the addition of YouTube Kids to its 4K TV boxes and library of apps. Targeting kids under 13, YouTube Kids has become one of the most popular children’s apps available since its launch in 2015. It offers a range of choice from trusted channels and covers genres such […]
JW Player, the independent video platform, has announced the launch of Live Channels, an enhanced live streaming solution that enables digital media companies to broadcast and monetise live without delay or set-up. The 12,000+ brands, web publishers and broadcasters that use JW Player can now deliver time-sensitive content to their viewers at broadcast-quality with minimal […]