Advanced Television


Viaplay Q1 in line; HVoD service this summer

Viaplay has reported Q1 net sales of SEK 4,757m (€410.1m) and operating income before associated company income (ACI) and items affecting comparability (IAC) of SEK -317 million. Core operations (Nordics, Netherlands and Viaplay Select) saw 6 per cent organic net sales growth to SEK 4,459 million, with operating income before ACI and IAC of SEK […]

April 23, 2024

Viaplay expands in US with Prime Video Channels

Viaplay Content Distribution has launched the Viaplay channel as an add-on subscription via Prime Video Channels in the US. Subscribers on Prime Video Channels will be able to access, for $5.99 a month with a 7-day free trial, the Viaplay library of Scandinavian series and films. Viaplay’s US content offering focuses on the Nordic region’s […]

April 18, 2024

Viaplay presents proposals for Board of Directors

In advance of the Viaplay Group Annual General Meeting of shareholders on May 14th, the Viaplay Group Nomination Committee has proposed the election of Katarina Bonde, Anna Bäck, Erik Forsberg, Andrea Gisle Joosen, Jacques du Puy, Maxime Saada, Didier Stoessel and Annica Witschard as members of the Board of Directors, and the election of Simon […]

April 12, 2024

Premier Sports relaunches in UK

Premier Sports has officially relaunched in the UK with a new website, app and online streaming platform while linear channels across the platforms Sky, Virgin and Amazon have been fully rebranded to Premier Sports. Effective immediately, all current customers will experience a seamless transition to Premier Sports and new customers can subscribe through the new […]

April 9, 2024

Viaplay Group completes sale of UK business

Viaplay Group will complete the sale of its UK direct-to-consumer business to SSBL Limited, trading as Premier Sports, on April 4th. The proposed transaction was announced by Viaplay Group in December 2023 and has now received final clearance from the Irish authorities. Dublin-based Premier Sports was the previous owner of the UK business, which comprises […]

April 2, 2024

Netherlands: Talpa Network’s SBS9 rebrands as Viaplay TV

Viaplay Group and Dutch media company Talpa Network have agreed a linear TV partnership in the Netherlands. Starting April 5th, Talpa Network’s SBS9 linear TV channel will be rebranded as Viaplay TV, and will show selected content from the Viaplay streaming service’s portfolio of sports. Viaplay TV’s first live broadcast will be the second free […]

April 2, 2024

Viaplay sublicenses EPL to Prime Video in Nordics

Prime Video has agreed a sublicensing deal with Viaplay to stream 38 live Premier Leagues (EPL) games per season in Sweden and Denmark until the end of the 2027/28 season. Starting with the 2024/25 campaign in August, Prime Video subscribers in the aforementioned countries will be able to watch Saturday 12:30pm kick-offs (1:30pm CET) from […]

March 27, 2024

Viaplay appoints new Group CFO, co-CEOs in Sweden

Viaplay Group has announced the appointment of Johan Johansson as Executive Vice President, Group Chief Financial Officer and co-CEO of the Group’s Swedish operations. Johansson will join Viaplay Group no later than August 1st. Christian Albeck, Executive Vice President, Content Acquisition since July 2023, will now also take on the additional role of co-CEO of […]

March 22, 2024

Scotland international friendlies on BBC

BBC Scotland has secured the rights to show the national team’s friendlies against Northern Ireland in March and Finland in June following a deal with rights holder Viaplay. The two home matches will be seen as key to the preparations for Euro 2024 which begins on June 14th when Scotland face the host nation, Germany, […]

March 14, 2024

Viaplay reiterates 2024 guidance following reset

Viaplay, the troubled Sweden-based streaming company, posted a 3 per cent increase in Q4 organic sales despite a slight decline in the Nordic region, its key market. Following a mass restructuring, sales stood at SEK4.3 billion (€0.39bn) in the quarter, compared with SEK4.67 billion in the same quarter last year, and the operating loss was […]

February 22, 2024