Advanced Television

itv

Survey: Over 70% of UK plan to watch Winter Olympics

Consumer insights provider Toluna has released a study about the 2022 Winter Olympics and media choices. The survey questioned 1,244 people in the UK and found that 71 per cent are going to watch the 2022 Beijing Winter Olympics with, perhaps surprisingly, the majority of respondents planning to watch the games live on television. Additional […]

January 26, 2022

Quay Street Productions announces 5 new hires

Quay Street Productions, the Manchester-based production company launched by prolific multi-award-winning producer Nicola Shindler OBE in 2021, has made five new hires across production, development and business affairs, ahead of its first raft of productions. Richard Fee, Davina Earl, Chris Leach, Athena Stavrakis and Kate Boyle join the growing team as Executive Producer, Head of […]

January 26, 2022

ITV extends evening news

ITV has announced that its evening national and international news programme will be extended to an hour, with more focus on reporting from outside of London feeding into the programme, to reflect the whole of the UK. Additionally, ITV’s soaps are to move into new schedule slots destined to build a  block of continuing drama, […]

January 25, 2022

First performers announced for The BRIT Awards 2022 live on ITV

The BRIT Awards with Mastercard has announced the first wave of performers for this year’s BRIT Awards ceremony, taking place February 8th, live from The O2 arena, broadcast exclusively on ITV and ITV Hub, and streamed for non-UK viewers via The BRITs’ YouTube channel. Performing to millions of fans and viewers will be Dave, Doja […]

January 21, 2022

ITV scores live Gallagher Premiership Rugby

ITV has agreed a deal to air live Gallagher Premiership Rugby matches and a weekly highlights programme up until the end of the 2023-24 season. This season, four Premiership Rugby matches will be shown on ITV, in addition to the Final which will be on ITV4. The coverage kicks off with Sale Sharks taking on […]

January 20, 2022

McVitie’s sponsors ITV’s Britain’s Got Talent

McVitie’s has announced their biggest ever marketing initiative to date by joining forces with ITV’s Britain’s Got Talent as the new headline sponsor of the entertainment talent show for 2022. The brand has collaborated closely with Britain’s Got Talent to roll out a fully-fledged 360-degree marketing plan across TV, digital and social media comms, bespoke […]

January 20, 2022

Survey: ITV, Eutelsat are takeover targets

Bloomberg, in what investment bank Exane/BNPP describes as an “informal survey”, has suggested that Eutelsat and ITV are “most likely takeover” candidates. The bank suggests that ITV has been in the Bloomberg poll fairly frequently over the past ten years. Other companies named as possible takeover targets include KPN, Telecom Italia, Invit, Nokia, ProSiebenSat. 1 […]

January 18, 2022By Chris Forrester

Motorway sponsors ITV’s Guinness Six Nations

ITV has announced that Motorway is the new stand-alone sponsor of the broadcaster’s live Guinness Six Nations coverage across 2022 and 2023. Motorway, the UK’s fastest growing used car marketplace, will sponsor ITV’s live coverage of the tournament, encompassing broadcast sponsorship of coverage across ITV and STV. The two-year sponsorship agreement planned and brokered by […]

January 18, 2022

Data: Top Ten 90s British kids’ TV shows

Data reveals the 90s British kids’ TV shows that have had the biggest impact, shaped adult lives, and continue to entertain, even three decades later. The research, conducted by GAP, compiled a list of 306 British kids’ TV shows that aired in the 1990s, according to Wikipedia. An analysis combined scores based on the number […]

January 18, 2022

Bank upgrades ITV

Analysts at investment bank Exane/BNPP have upgraded the UK’s commercial television broadcaster ITV to ‘Outperform’ (from ‘Neutral’), saying its positive review was helped by increased optimism on the UK’s advertising cycle. In summary, the bank says that it has reassessed ITV’s business catalysts and the broadcaster’s recent track record, new clients coming aboard and the […]

January 11, 2022By Chris Forrester